Liam McCafferty

Liam is an experienced PR practitioner with a wealth of experience from in-house communications and public affairs roles. As an Associate Director, he provides reputation counsel to a broad range of law firm clients.

Liam is an accredited CIPR Crisis practitioner with a keen interest, and specialism, in reputational risk and issues management. In particular, he has in-depth understanding of the impact of #MeToo on the legal sector, gained through his accreditation studies and time spent working on the reputational issues for the profession whilst at the Law Society of England and Wales, which has proven beneficial when  managing sensitive crisis issues on behalf of clients in the legal sector.

Liam has previously worked on high profile campaigns in collaboration with the likes of BBC Newsnight and the Today programme. He is also an experienced speechwriter – and has contributed keynote speeches for senior spokespeople on behalf of professional organisations and industry bodies.

Liam regularly contributes to industry commentary through blog writing on reputational risk management of issues affect the legal industry.