The first dedicated international alliance for legal sector communications
Reputation counsel for law firms with an international outlook.
Founded in 2020 by Byfield and specialist partner agencies – Eliott & Markus in France, Eye Communications in Germany and Valletta PR in Italy – Mirovia is the first global PR and communications alliance to provide reputation counsel to legal sector clients who require dedicated support on a multi-jurisdictional basis, or on the ground support in a specific country. Member agencies are all legal sector specialists who have worked together on international projects.
Mirovia’s approach
Mirovia draws on each member’s strengths to offer legal sector clients a range of strategic marketing communications services, including:
- Media relations;
- Litigation PR;
- Crisis PR;
- Digital marketing, including social media and content marketing;
- Branding and design;
- Thought leadership and white paper creation and marketing; and
- Business development and marketing strategy
“We are delighted to be a founder member of Mirovia, and to have launched the first dedicated alliance of specialist PR and communications agencies who have come together to offer law firms a fully integrated approach to their cross-border communications needs. Our experience shows that law firms need specialist support from local agencies with a global outlook and global capabilities. This is exactly what Mirovia offers and, unlike other networks, a key requirement for Mirovia membership is significant expertise of working with legal sector clients.”