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The Student Group Claim – Capturing your audience and maintaining momentum in group claims

The Student Group Claim – Capturing your audience and maintaining momentum in group claims 1200 900 Byfield Marketing

If you’re a student or recent graduate in the UK, you’ve almost certainly seen either targeted adverts to join the Student Group Claim (SGC) across social media, student newspapers sharing…

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Our thoughts on the A&O Shearman merger discussions

Our thoughts on the A&O Shearman merger discussions 1200 800 Byfield Marketing

The proposed merger between Allen & Overy and Shearman & Sterling is the biggest, and arguably most surprising story in the legal sector in recent years.  Joint Managing Director Ben…

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We must avoid televised court proceedings turning into Punch and Judy courtrooms

We must avoid televised court proceedings turning into Punch and Judy courtrooms 1200 800 Byfield Marketing

There is almost a mystique in terms of the UK court system and that is because of a public mistrust of the legal system and the way it works. Judges…

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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – April 23

Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – April 23 150 150 Byfield Marketing

Welcome to the April edition of Byfield Bytes, your monthly update on the latest news and trends in the legal industry. Following Ben’s stellar introduction last month, I am thrilled…

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Hattie Lunt

Byfield Bytes: 5 minutes with Account Executive Hattie Lunt

Byfield Bytes: 5 minutes with Account Executive Hattie Lunt 1708 1708 Byfield Marketing

Q: How did you end up in legal PR?   A: “I started as an intern just after graduating from Sussex Uni about 18 months ago. I didn’t know legal…

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Graphic which says "Byfield Reputation Counsel, Supporting International Women's Day"

Talking About… International Women’s Day with Hattie, Kitan and Tom

Talking About… International Women’s Day with Hattie, Kitan and Tom 1080 1080 Byfield Marketing

When planning how to appropriately observe International Women’s Day, the women on our team at Byfield wanted to avoid marking the occasion with a one-off post on the agency’s LinkedIn…

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Bethaney Durkin

Byfield Bytes – 5 minutes with Beth Durkin, Associate Director

Byfield Bytes – 5 minutes with Beth Durkin, Associate Director 801 801 Byfield Marketing

This week, we sit down with Beth Durkin, Associate Director at Byfield, to learn a bit more about her.   How did you end up doing legal PR at Byfield?…

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Byfield Bytes: 5 minutes with Digital Marketing Assistant Sean Cullen

Byfield Bytes: 5 minutes with Digital Marketing Assistant Sean Cullen 1200 801 Byfield Marketing

Q: How did you end up in legal marketing at Byfield? A: “I wanted a role in digital marketing but had never thought about doing it in the legal sector.…

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ChatGPT and PR

ChatGPT and PR 1000 667 Byfield Marketing

As ChatGPT gathers pace in professions, it seemed timely to write about how this device can benefit the PR industry. Just as I was about to put pen to paper…

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