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Byfield Consultancy launches in the Netherlands, marking first continental European office 1920 1080 Byfield Marketing
  • Byfield Marketing

Byfield Consultancy launches in the Netherlands, marking first continental European office

Elizabeth James Tingen appointed Director to lead the new Amsterdam-based practice across the Netherlands, Belgium and Luxembourg Byfield Consultancy, the UK’s leading legal sector communications consultancy, has today launched Byfield Netherlands – a new Amsterdam-based office serving clients across the Benelux region and marking the firm’s first permanent presence in…

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Cover of UK Digital Market Share & Performance 2025 report on a tablet screen, featuring Konstructive and Byfield branding with a stylised motion light road graphic.
Organic search falters for UK law leaders as brand-led initiatives drive digital audience in 2025 1920 1080 Byfield Marketing
  • Byfield Marketing

Organic search falters for UK law leaders as brand-led initiatives drive digital audience in 2025

Flagship report reveals profession’s winners and losers as digital savvy and proactive brand-building challenge Google’s dominance. The heart of Byfield’s business is strategic comms and media relations for the legal industry but there is no doubt that such reputation counsel exists in an ecosystem increasingly connected with, and influenced by,…

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Counsel Culture: What happens when trust starts to break down? 1200 630 Byfield Marketing
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Counsel Culture: What happens when trust starts to break down?

In this week’s episode of Counsel Culture the team returns to a question sitting behind many of the biggest stories in politics, business and the legal market: what happens when trust starts to break down? Linzi Goldthorpe, Ben Girdlestone and Alex Novarese discuss Keir Starmer’s communication challenge, the gap between…

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Gaming controller representing the PlayStation CAT claim litigation.
Game Over? Managing a CAT claim from filing to judgement – what we can learn from PlayStation 1920 1080 Byfield Marketing
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Game Over? Managing a CAT claim from filing to judgement – what we can learn from PlayStation

Sony is facing a huge, £5 billion competition claim in the CAT (Competition Appeals Tribunal) over allegations that it abused its dominance of the online gaming market by charging a hefty 31% commission on purchases from the PlayStation store. The contention is that by charging high fees to game developers,…

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A Matter of Reputation
A Matter of Reputation 1200 630 Byfield Marketing
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A Matter of Reputation

In Part 2 of A Matter of Reputation, Byfield Founder Gus Sellitto continues his conversation with Peter Ashford, Chair of London Arbitration Week and independent arbitrator, and Artem Doudko, partner in Osborne Clarke’s Dispute Resolution practice. Grounded in Who Speaks for Arbitration? — a strategic report by Byfield — this…

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Class Actions at the Intersection of Brand, Behaviour and Public Policy 2560 1829 Byfield Marketing
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Class Actions at the Intersection of Brand, Behaviour and Public Policy

As the scope of collective actions expands, the way they are understood becomes just as important as how they are argued. A moment to take stock Proposals announced by the Law Commission last week could significantly extend the scope of opt-out class actions in the UK beyond their current footing…

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A Matter of Reputation
A Matter of Reputation 1200 630 Byfield Marketing
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A Matter of Reputation

Our latest episode of A Matter of Reputation is live — and this is Part 1 of the conversation. Byfield Founder Gus Sellitto speaks to Peter Ashford, Chair of London Arbitration Week and independent arbitrator, and Artem Doudko, partner in Osborne Clarke’s Dispute Resolution practice, about a central question: who…

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Five minutes with: Graduate Account Executive Naangela Mcharo 2560 1704 Byfield Marketing
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Five minutes with: Graduate Account Executive Naangela Mcharo

In this instalment of ‘Five minutes with’, we caught up with Graduate Account Executive Naangela Mcharo to discuss life at Byfield, the value of strong teamwork and what she has learned about her own strengths as her career develops. How would you describe your role to someone unfamiliar with agency…

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Counsel Culture: From values to behaviours: what “good” looks like in practice 1200 630 Byfield Marketing
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Counsel Culture: From values to behaviours: what “good” looks like in practice

Firm values are meant to guide decision-making and shape culture, but sometimes they can end up trying to do too much at once. In this episode, Linzi is joined by marketing director and consultant Hayley Brooksbank to explore a shift in approach – from values as statements to behaviours as…

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Counsel Culture: AI ambition, private equity influence and the fight to prove value 1200 630 Byfield Marketing
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Counsel Culture: AI ambition, private equity influence and the fight to prove value

The latest episode of Counsel Culture is live. This week, Linzi and Ben take stock of the forces shaping the business of law, starting with reflections from the US where geopolitical uncertainty is beginning to affect how law firm leaders plan, forecast and communicate in an increasingly unpredictable environment. They…

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New York
Why the Iran crisis is testing law firm communications strategy 1200 630 Byfield Marketing
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Why the Iran crisis is testing law firm communications strategy

The events of the past few weeks in relation to Iran are raising significant communications questions for international law firms, particularly those with offices, people or clients in the Middle East. Earlier this month, I was in New York and Washington DC, and I took the opportunity to speak with…

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Who Speaks for Arbitration? – A Strategic Report on Arbitration and Public Discourse  1282 645 Byfield Marketing
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Who Speaks for Arbitration? – A Strategic Report on Arbitration and Public Discourse 

International arbitration helps underpin global trade, foreign investment and the rule of law. But outside specialist legal circles, it is too often understood through a small number of high-profile and controversial cases.  Byfield Consultancy’s new report argues that this has created a growing communications problem for the arbitration community. While arbitration is…

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When geopolitics meets litigation: the communications challenge behind the Strait of Hormuz crisis  2560 1709 Byfield Marketing
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When geopolitics meets litigation: the communications challenge behind the Strait of Hormuz crisis 

For most businesses, geopolitical risk feels abstract until it suddenly isn’t.  The unfolding crisis in the Strait of Hormuz is a reminder of how quickly global politics can collide with commercial reality. When one of the world’s most strategically important shipping lanes becomes unstable, the consequences are immediate. Supply chains stall,…

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A Matter of Reputation
A Matter of Reputation 1200 630 Byfield Marketing
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A Matter of Reputation

In this episode of A Matter of Reputation, Gus Sellitto speaks to Hugh Evans, former disputes partner at DLA Piper and now a senior adviser to Byfield’s Disputes and Investigations team, about how reputation has moved from the margins to the centre of litigation strategy. They discuss how the landscape…

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Byfield Q&A: International Women’s Day 2026 1200 630 Byfield Marketing
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Byfield Q&A: International Women’s Day 2026

To mark International Women’s Day, we asked some of the brilliant women at Byfield to share their reflections on what the day means to them, how support and advocacy have shaped their careers, and why championing one another still matters in today’s workplace. From those just starting out to those…

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Counsel Culture – Dana Denis-Smith OBE on the Next 100 Years for Women in Law 1200 630 Byfield Marketing
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Counsel Culture – Dana Denis-Smith OBE on the Next 100 Years for Women in Law

The latest episode of Counsel Culture is live. Just ahead of International Women’s Day, Linzi speaks with Dana Denis-Smith OBE — solicitor, entrepreneur and a leading campaigner for gender equality in the legal profession. Dana is the founder and CEO of Obelisk Support, a legal services business designed to retain…

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Solomonic - 2025 Year in Review
Gus Sellitto Features in the Latest Solomonic Year in Review Report 1200 630 Byfield Marketing
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Gus Sellitto Features in the Latest Solomonic Year in Review Report

We’re pleased to share Solomonic’s newly released 2025 Year in Review report – an in-depth analysis of the past year’s litigation landscape, featuring data-led insights and the key trends shaping dispute resolution across the UK. The report includes commentary from Byfield Founder Director Gus Sellitto (see page 40), who offers…

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Patrick McCann on the Future of City of London Law 1200 630 Byfield Marketing
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Patrick McCann on the Future of City of London Law

The latest episode of Counsel Culture is now live. This week, Linzi is joined by Patrick McCann, Chief Executive of the City of London Law Society, to explore what principled leadership looks like in City of London law right now. Patrick shares his vision for strengthening the CLLS’s voice and…

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Counsel Culture – Private Prosecutions, Runaway Mergers and the Race for Space 1200 630 Byfield Marketing
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Counsel Culture – Private Prosecutions, Runaway Mergers and the Race for Space

The latest episode of Counsel Culture is now live! This week, Linzi and Ben unpack claims that Andrew Mountbatten-Windsor’s arrest was triggered by a report based on media coverage compiled by Republic, as the campaign group pushes for a private prosecution of the former royal and questions swirl over the…

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Crisis Communications
Crisis Communications in a Regulated Environment 1200 630 Byfield Marketing
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Crisis Communications in a Regulated Environment

When a regulated professional services firm faces a conduct issue or client-impacting incident, its first public statements do more than manage reputation — they may later become part of the regulatory record. Early crisis communications are often drafted under pressure. In a regulated environment, what is said during the early…

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Counsel Culture – Happy Associates, Mega Paydays and the Magic Circle 1200 630 Byfield Marketing
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Counsel Culture – Happy Associates, Mega Paydays and the Magic Circle

The latest episode of Counsel Culture is now available to download and stream! 🎙️ This week, Linzi is joined by Alex Novarese, former Legal Business Editor and  Head of Content and Digital Marketing at HSF Kramer The pair discuss the latest RollOnFriday Best Law Firms to Work At 2026 survey,…

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Gus Vaughan Williams
Five minutes with Account Executive Gus Vaughan Williams 2560 1703 Byfield Marketing
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Five minutes with Account Executive Gus Vaughan Williams

We recently caught up with Account Executive Gus Vaughan Williams to discuss his career before joining Byfield, what he’s enjoyed most about the role so far, and how he spends his time outside of work. Q: What first drew you to legal PR, and what made Byfield stand out to…

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A Matter of Reputation
A Matter of Reputation – Family Feuds, Public Trials and Forever Chemicals 1200 630 Byfield Marketing
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A Matter of Reputation – Family Feuds, Public Trials and Forever Chemicals

The latest episode of A Matter of Reputation is now live! This week, Gus and Dina explore how disputes increasingly unfold in public long before and sometimes without legal resolution, from the Beckham family’s very public estrangement to Prince Harry’s landmark High Court battle with the British press. They examine…

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The Benefits of Law Firm Rebrands
Evolving law firm brand: refresh, rebrand and what to avoid 1200 630 Byfield Marketing
  • Byfield Marketing

Evolving law firm brand: refresh, rebrand and what to avoid

• A brand refresh evolves the look, tone and messaging of a firm, while usually keeping its name and core identity.• A rebrand marks a deeper shift, potentially in name, visual identity, positioning in the market and firm values. As a new year begins, many of us take a step…

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Counsel Culture – Private Equity in Legal, European Alliances Unravel, and Faster Merger Clearances 1200 630 Byfield Marketing
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Counsel Culture – Private Equity in Legal, European Alliances Unravel, and Faster Merger Clearances

This week’s episode of Counsel Culture is now available to download and stream! Linzi and Ben explore the growing role of private equity investment within the legal sector and what it could mean for the future shape and ownership of law firms. They also examine the unraveling of a decade-long…

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Legal Industry Outlooks 2026
Legal Industry Outlook 2026 1200 630 Byfield Marketing
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Legal Industry Outlook 2026

2026 is not shaping up to be a quiet year. Disputes are getting more complex; regulation is tightening in ways that will bite and reputations are being tested in public – often at speed and across borders. In this blog, Byfield’ leadership team share what issues they think will shape…

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PFAS Report
The “Forever Chemicals” Challenge 1200 630 Byfield Marketing
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The “Forever Chemicals” Challenge

A new report published by Byfield Consultancy reveals that people in the UK are increasingly concerned about Per- and polyfluoroalkyl substances (PFAS) – more commonly called ‘Forever Chemicals’ – and that consumers are increasingly willing to take action against companies who use these substances. The report shows that, as consumer…

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Counsel Culture – Georgina Bennett-Warner on the Strategy, Process and People Behind a Rebrand 1200 630 Byfield Marketing
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Counsel Culture – Georgina Bennett-Warner on the Strategy, Process and People Behind a Rebrand

The latest episode of Counsel Culture is now available! This week, Linzi is joined by Georgina Bennett-Warner, Head of Marketing at Wedlake Bell, to unpack what it really takes to deliver a successful law firm rebrand – from recognising the early signs that your brand is no longer fit for…

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A Matter of Reputation
A Matter of Reputation- Persephone Bridgman Baker on Managing Reputation Risk in High-Stakes Disputes 1200 630 Byfield Marketing
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A Matter of Reputation- Persephone Bridgman Baker on Managing Reputation Risk in High-Stakes Disputes

In the first episode of A Matter of Reputation this year, Michael is joined by Persephone Bridgman Baker, Partner at Carter-Ruck, to explore how reputational risk intersects with disputes and investigations, often long before issues become public, and to reflect on her path into media and reputation management and how…

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Counsel Culture – A Conversation with Kindleworth 1200 630 Byfield Marketing
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Counsel Culture – A Conversation with Kindleworth

The latest episode of Counsel Culture is now live! This week, Linzi was joined by Michael Estill and Sam Nicholls from Kindleworth to explore why more partners are leaving big law to launch boutique firms — and what it really takes to make a successful spin-out work. Drawing on Kindleworth’s…

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Treasury
From SRA to FCA: Preparing Law Firms for the Shifting AML Enforcement Landscape 1200 630 Byfield Marketing
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From SRA to FCA: Preparing Law Firms for the Shifting AML Enforcement Landscape

On 21st October, the Government announced that the Financial Conduct Authority would assume the regulation of anti-money laundering and counterterrorist financing from the Solicitors Regulation Authority. The Treasury has since opened a consultation on what duties, powers and mechanisms the FCA will need to do this effectively (closing on December…

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Counsel Culture – PE Expansion, Merger PR Challenges and AI Redefining Roles 1200 630 Byfield Marketing
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Counsel Culture – PE Expansion, Merger PR Challenges and AI Redefining Roles

The latest episode of Counsel Culture is here! In this week’s episode, Linzi and Ben explore the rise of private equity investment in the legal industry and what it signals for the future of law firm ownership. They also break down A&O Shearman’s first post-merger accounts and discuss just how…

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A Matter of Reputation
A Matter of Reputation – Inside UK Class Actions: A Conversation with Chaya Hanoomanjee 1200 630 Byfield Marketing
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A Matter of Reputation – Inside UK Class Actions: A Conversation with Chaya Hanoomanjee

The latest episode of A Matter of Reputation is now available to download and stream! In this week’s episode, Dina sits down with Chaya Hanoomanjee, Partner and Managing Director at Austen Hays, to explore how she found her way into specialising in class actions and what it really takes to…

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The Power of Preparation: Why Crisis Scenario Planning is now Essential for Law Firms
The Power of Preparation: Why Crisis Scenario Planning is now Essential for Law Firms 1200 630 Byfield Marketing
  • Byfield Marketing

The Power of Preparation: Why Crisis Scenario Planning is now Essential for Law Firms

In an era defined by geopolitical instability, technological disruption and relentless public scrutiny, law firms are more exposed than ever to crises that can undermine their operations and reputation. From cyberattacks and partner misconduct to regulatory upheavals and reputational scandals, the legal sector is no longer immune to the kinds…

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Counsel Culture – McDermott’s PE Play, Karp Heckled & Treasury Retreats 1200 630 Byfield Marketing
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Counsel Culture – McDermott’s PE Play, Karp Heckled & Treasury Retreats

In this week’s episode, Linzi and Ben unpack McDermott Will & Schulte’s exploration of outside private equity investment, and the rowdy reception Paul Weiss chair Brad Karp received while discussing the Trump deal at a New York Bar Foundation event. They also dive into news that the Treasury’s proposed tax…

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A Matter of Reputation
A Conversation with Robertson Pugh’s Elizabeth Robertson 1200 630 Byfield Marketing
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A Conversation with Robertson Pugh’s Elizabeth Robertson

The second episode of A Matter of Reputation is now available to download and stream! In this week’s episode, Dina is joined by Elizabeth Robertson, Co-founder of Robertson Pugh. They discuss launching Elizabeth’s unique boutique with investigator Henry Pugh, and the importance of reputation management. Drawing on her fascinating career,…

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Uranium Mine
Resource Nationalisation and the New Battleground of Investor–State Disputes: Lessons from Orano and Beyond 1200 630 Byfield Marketing
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Resource Nationalisation and the New Battleground of Investor–State Disputes: Lessons from Orano and Beyond

Investor-state arbitration has long been the forum for disputes arising from state measures against foreign investors. Yet in today’s geopolitical landscape, disputes over natural resources are no longer confined to tribunals in Paris, London, Washington, or The Hague. They unfold simultaneously in the public sphere: in media narratives, political discourse,…

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Counsel Culture Podcast
AI Law Firms Emerge, Regulators Step In and Transparency Takes the Stand 2560 1707 Byfield Marketing
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AI Law Firms Emerge, Regulators Step In and Transparency Takes the Stand

In this week’s episode, Michael and Eleanor discuss AI law firm Garfield taking on a trainee in Channel 4’s latest experiment, the rise of a New York-based law firm operating fully remotely without associates and powered by AI, new moves toward greater tax regulation transparency, the FCA’s decision to take…

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Hugh Evans - Senior Adviser, Disputes & Investigations
Hugh Evans Joins Byfield as Special Adviser to our Disputes & Investigations Team 1920 2560 Byfield Marketing
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Hugh Evans Joins Byfield as Special Adviser to our Disputes & Investigations Team

We are delighted to announce that Hugh Evans has joined Byfield as Special Adviser to our Disputes & Investigations team With over 25 years as a partner at DLA Piper – where he was a specialist in financial services disputes – Hugh brings exceptional insight into the commercial, legal, and…

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New York
Reflections on Two Weeks Stateside 1200 630 Byfield Marketing
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Reflections on Two Weeks Stateside

I have just returned from my third, and final, working trip to the US in 2025.  This time I decided to spend two full weeks in three cities – Boston, Washington DC and, of course,  New York.  Regular readers of our blogs and listeners to our Counsel Culture podcast know…

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Counsel Culture Podcast
Counsel Culture – Law Firms Push Back, AI Transforms the C-Suite and Private Equity Expansion 2560 1707 Byfield Marketing
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Counsel Culture – Law Firms Push Back, AI Transforms the C-Suite and Private Equity Expansion

Exciting news! Our Associate Director, Linzi, will be hosting the podcast going forward, bringing insights and conversations from across the legal industry. In this week’s episode, Linzi is joined by Joint Managing Director Ben to discuss law firms pushing back on the latest lawmaker letters, the impact that AI has…

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A Matter of Reputation
Introducing A Matter of Reputation: Byfield’s New Podcast on Litigation, Communications, and Reputation Strategy 1200 630 Byfield Marketing
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Introducing A Matter of Reputation: Byfield’s New Podcast on Litigation, Communications, and Reputation Strategy

We’re thrilled to launch our new podcast – A Matter of Reputation At Byfield, our specialist Disputes & Investigations practice operates at the intersection of litigation, communications, and reputation strategy. This show brings that perspective to life – exploring how legal risk and public perception collide, and how smart, strategic…

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ThoughtLeaders4 Disputes
Matilda Lloyd Williams Features in ThoughtLeaders4 Disputes Magazine – Issue 18 1200 630 Byfield Marketing
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Matilda Lloyd Williams Features in ThoughtLeaders4 Disputes Magazine – Issue 18

The Challenges of Establishing Credibility In Opt-Out Collective Actions A decade on from the introduction of the UK’s first opt-out collective proceedings regime for competition law claims in the Competition Appeal Tribunal (CAT), collective actions are now firmly established as part of the legal landscape. The Tribunal itself has matured,…

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Counsel Culture Podcast
Counsel Culture – Rebrand, Risks and the End of the UK Legal Market 2560 1707 Byfield Marketing
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Counsel Culture – Rebrand, Risks and the End of the UK Legal Market

The latest episode of Counsel Culture is here! This week,  Ben is joined by Account Director Eleanor to explore Clifford Chance’s recent rebrand, reflect on how Charlie Kirk’s passing highlights the risks for lawyers sharing views online, and discuss whether the UK legal market still exists. https://byfieldconsultancy.com/wp-content/uploads/2025/09/Guest-artwork-with-audio-track-25.mp4 The episode can…

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Counsel Culture Podcast
Counsel Culture – Innovative Lawyers, Tech Deals and New Strategies 2560 1707 Byfield Marketing
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Counsel Culture – Innovative Lawyers, Tech Deals and New Strategies

The latest episode of Counsel Culture is now available to download and stream! This week Joint Managing Directors Ben and Michael discuss the FT Innovative lawyers awards and supplement, the UK’s £31 billion tech deal with the US, Mishcon de Reya’s new strategy and what Charlie Kirk’s passing might mean…

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Transparency on Trial: What the Open Documents Pilot Means for Reputation 2400 1309 Dina Hudson
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Transparency on Trial: What the Open Documents Pilot Means for Reputation

It is at risk of becoming a cliché, but it remains true to say that global organisations have in recent times faced a number of unprecedented challenges to their operations

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Counsel Culture Podcast
Counsel Culture – Office Attendance, Bonus Promises and Inflated Bills 2560 1707 Byfield Marketing
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Counsel Culture – Office Attendance, Bonus Promises and Inflated Bills

This week’s episode of Counsel Culture has arrived! In today’s episode, Olivia speaks with Byfield Joint Managing Director Ben Girdlestone about the latest shifts in the legal industry, from four-day office attendance policies and Addleshaw Goddard’s pay freeze to concerns over inflated billable hours and Burford Capital’s move to buy…

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UK and US DEI Commitments
DEI Across the Pond: Navigating Diverging Sentiments Between the UK and US 1200 630 Byfield Marketing
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DEI Across the Pond: Navigating Diverging Sentiments Between the UK and US

It is no secret that since the start of 2025, the Trump administration in the US has moved quickly against government-run diversity, equity and inclusion (DEI) programmes. The beginning of President Trump’s second term saw a flurry of executive orders that ended government DEI programmes, ended affirmative action for federal…

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Counsel Culture Podcast
Counsel Culture – US Firms, London Moves, and Lateral Hiring Trends with Habiba Cullen-Jafar 2560 1707 Byfield Marketing
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Counsel Culture – US Firms, London Moves, and Lateral Hiring Trends with Habiba Cullen-Jafar

The latest episode of Counsel Culture is now available to download and stream! This week, Olivia is joined by Habiba Cullen-Jafar, Senior Reporter at Law.com International, to discuss her beat and what makes a compelling legal story. Their conversation also explores US law firms expanding into London, how their profitability…

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Counsel Culture Podcast
Counsel Culture – Financial Success, Bonus Adjustments and Class Actions on the Rise 2560 1707 Byfield Marketing
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Counsel Culture – Financial Success, Bonus Adjustments and Class Actions on the Rise

The latest episode of Counsel Culture is now ready to download! This week, Olivia is joined by Joint Managing Director Michael Evans to explore law firm profit announcements, the changing landscape of bonus systems, the rise of UK class action values to £155 billion despite fewer filings, the Law Society’s…

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Mid-Market Law Firms
The Power of Mid-Market Law Firms 1200 630 Byfield Marketing
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The Power of Mid-Market Law Firms

£50bn. That is projected to be the value of the UK market for legal services in 2026 according to conservative estimates. The market is highly concentrated at the top end with just 35 international firms generating 70% of revenues (£35bn). There are approximately 9,600 UK legal practices which means that…

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Counsel Culture Podcast
Counsel Culture – Hiring Slowdowns, AI Tributes and a Vegas Fortune Fight 2560 1707 Byfield Marketing
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Counsel Culture – Hiring Slowdowns, AI Tributes and a Vegas Fortune Fight

The latest episode of Counsel Culture is now available to download! This week, Olivia is joined by Ben to explore why private equity partners in New York are making fewer moves despite an uptick in lateral market activity – and what this might signal for the sector. The conversation then…

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Counsel Culture Podcast
Counsel Culture – Ownership Shifts, Disputes Firm Growth, and AI Gone Wrong 2560 1707 Byfield Marketing
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Counsel Culture – Ownership Shifts, Disputes Firm Growth, and AI Gone Wrong

The latest episode of Counsel Culture is now available to download and stream. This week, Olivia is joined by Eleanor and Ben to discuss Clifford Chance’s openness to M&A and private equity investment and what this signals for the future of law firm ownership. They also look at the rise…

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Counsel Culture Podcast
Counsel Culture – How Private Capital is Reshaping Legal Careers with Melinda Wallman 2560 1707 Byfield Marketing
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Counsel Culture – How Private Capital is Reshaping Legal Careers with Melinda Wallman

For our 100th episode of Counsel Culture, Olivia speaks with Melinda Wallman, Chair and Global Practice Leader at Macrae, about how the rise of private capital is transforming legal recruitment. They explore the contrasting dynamics between the US and UK markets, and delve into Melinda’s perspectives on why private capital…

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Personal Branding
Building the Personal Brand of your Lawyers through Social Media 1200 630 Byfield Marketing
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Building the Personal Brand of your Lawyers through Social Media

Trust and credibility have long been two fundamentals in the legal industry and with the rise of digitalisation, the success of a law firm is increasingly being linked to the reputation and visibility (the ‘personal brand’) of its lawyers. Undoubtedly, social media has become a powerful platform for lawyers to…

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Counsel Culture Podcast
Counsel Culture- Building Culture and Influence with William Peake 2560 1707 Byfield Marketing
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Counsel Culture- Building Culture and Influence with William Peake

The latest episode of Counsel Culture is now live! This week, Olivia is joined by William Peake, Global Managing Partner at Harneys. They sit down to discuss William’s career journey and what shaped his path to leadership, as well as the vital role law firm leaders play in shaping the…

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AI
Can ALSPs (Alternative Legal Service Providers) steal an advantage on using AI to enhance legal services delivery? 1200 630 Byfield Marketing
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Can ALSPs (Alternative Legal Service Providers) steal an advantage on using AI to enhance legal services delivery?

Just as time marches on, technology continues to evolve. During my youth, AI seemed like something out of a science fiction movie, something for the far distant future. Well, the future came, and while I don’t have a flying car, I do have AI at my fingertips. The AI I…

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Counsel Culture Podcast
Counsel Culture – The Shifting Career Landscape and the Rise of Non-Equity Partnerships 2560 1707 Byfield Marketing
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Counsel Culture – The Shifting Career Landscape and the Rise of Non-Equity Partnerships

The latest episode of Counsel Culture has arrived! With regular host Olivia taking a well-earned break, Ben is joined by Byfield Account Director Eleanor Dean to cover a range of key topics – from the toughest UK graduate job market since 2018 and the growing shift towards non-equity partnerships, to…

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Counsel Culture Podcast
Counsel Culture – Stephen Mayson Discusses the IBE Report and Ethics in Legal Practice 2560 1707 Byfield Marketing
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Counsel Culture – Stephen Mayson Discusses the IBE Report and Ethics in Legal Practice

The latest episode of Counsel Culture is now available to download! This week, Olivia is joined by special guest, Stephen Mayson, Lead, Independent Review of Legal Services Regulation (England & Wales); professor of law; independent non-executive chair, director and advisor; Bencher, Lincoln’s Inn. Byfield Founder Gus Sellitto also joins the…

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Counsel Culture Podcast
Counsel Culture – CM Murray’s Story, IFSEA Conference and Driving Change in Law – with Clare Murray 2560 1707 Byfield Marketing
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Counsel Culture – CM Murray’s Story, IFSEA Conference and Driving Change in Law – with Clare Murray

The latest Counsel Culture episode has arrived! This week, Olivia is joined by Clare Murray, Managing Partner at CM Murray and Chair of the CLSC Communications Committee. They explore the origins of CM Murray, how the firm has evolved over the years, and what sets it apart. The conversation also…

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Counsel Culture Podcast
Counsel Culture – Trump Lawsuits, Magic Circle Debate and Europe’s Top Private Equity Advisers 2560 1707 Byfield Marketing
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Counsel Culture – Trump Lawsuits, Magic Circle Debate and Europe’s Top Private Equity Advisers

The  latest episode of Counsel Culture is now available to download and stream. This week Olivia is joined by Joint Managing Director Michael Evans to discuss Trump’s executive orders facing a wave of legal actions, a businessman receiving a restraining order for his continued pursuit of a law firm, law…

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PM Forum
Ben Girdlestone Features in PM Magazine 1200 630 Byfield Marketing
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Ben Girdlestone Features in PM Magazine

Trump vs Big Law – Communicating in Chaos It has been a tumultuous start for US law firms under the Trump spotlight. Ben Girdlestone explores the reputational challenges. Normally, leaving the drafting of an article to the last minute before the deadline will only result in giving both the author…

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Counsel Culture Podcast
Counsel Culture – UK-US Trade, Trump Ties, and Legal Talent to Watch 2560 1707 Byfield Marketing
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Counsel Culture – UK-US Trade, Trump Ties, and Legal Talent to Watch

The latest episode of Counsel Culture is now available to download and stream! With Olivia taking a well-earned break, Byfield’s Joint Managing Directors, Ben and Michael, take the reins for this week’s episode of Counsel Culture. They delve into the UK–US trade deal, the possible merger between McDermott and Schulte, law…

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Counsel Culture Podcast
Counsel Culture – Trump’s Ripple Effect, ESG Gaps and AI Demands 2560 1707 Byfield Marketing
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Counsel Culture – Trump’s Ripple Effect, ESG Gaps and AI Demands

The latest episode of Counsel Culture is now available to download and stream! In this episode, Olivia is joined by Joint Managing Director Michael Evans to discuss the latest developments shaping the legal landscape on both sides of the Atlantic. From Donald Trump’s ongoing influence on Big Law to the…

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Bethaney Durkin
New Director at Byfield 801 801 Byfield Marketing
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New Director at Byfield

Byfield, the UK’s pre-eminent legal sector focused communications consultancy, announces today the promotion of a new Director, Beth Durkin. Beth has been with Byfield for eight years, commencing her career at the agency as an account executive in 2017. The promotion of Beth to Director marks a significant point in…

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HNWI will consider departing the UK due to changes to the UK tax landscape
New frontiers for Private Client teams 1200 630 Byfield Marketing
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New frontiers for Private Client teams

Recent developments in the UK tax landscape, such as changes to inheritance tax reforms to the non-domiciled regime have been keeping private client lawyers busy. It has also led to much speculations on if more High Net Worth Individuals (HNWI,) especially non-domiciled ones, will consider departing the UK as a…

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Counsel Culture Podcast
Counsel Culture – Guy Beringer KC on the IBE Report and Ethical Challenges in the Legal Sector – Part 2 2560 1707 Byfield Marketing
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Counsel Culture – Guy Beringer KC on the IBE Report and Ethical Challenges in the Legal Sector – Part 2

The latest episode of Counsel Culture is now live! This week we share part two of Olivia’s discussion with special guest Guy Beringer CBE, KC (Hon), former Senior Partner at Allen & Overy and Chair of the Task Force on Business Ethics and the Legal Profession. Byfield Founder Gus Sellitto…

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PSMG
Michael Evans and Liam McCafferty Feature in PSMG LLP Magazine “Centrum” 1200 630 Byfield Marketing
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Michael Evans and Liam McCafferty Feature in PSMG LLP Magazine “Centrum”

Joint Managing Director Michael Evans and Associate Director Liam McCafferty feature in the new Issue of Centrum magazine brough to you by Professional Services Marketing  Group. In the piece, the pair discuss how the landscape around law firms speaking out on societal issues has become significantly more complicated and polarising…

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Counsel Culture Podcast
Counsel Culture- Guy Beringer KC on the IBE Report and Ethical Challenges in the Legal Sector – Part 1 2560 1707 Byfield Marketing
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Counsel Culture- Guy Beringer KC on the IBE Report and Ethical Challenges in the Legal Sector – Part 1

This week, Olivia is joined by This week, Olivia is joined by special guest Guy Beringer CBE, KC (Hon), former Senior Partner at Allen & Overy and Chair of the Task Force on Business Ethics and the Legal Profession. Byfield Founder, Gus Sellitto, also joined the discussion. Together, they explore…

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Counsel Culture Podcast
Counsel Culture – Trump’s Impact, Rising Revenues & Regulatory Battles 2560 1707 Byfield Marketing
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Counsel Culture – Trump’s Impact, Rising Revenues & Regulatory Battles

The latest episode of Counsel Culture is now available to download and stream! This week, Olivia welcomes Joint Managing Director Michael Evans for a discussion on how law firms are responding to Trump’s impact on the legal industry, the revenue growth of Orrick and Simpson Thacher, the Legal Services Board’s…

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Counsel Culture Podcast
Counsel Culture – Trump’s Sanctions & Linklaters’ Gender Progress 2560 1707 Byfield Marketing
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Counsel Culture – Trump’s Sanctions & Linklaters’ Gender Progress

The latest edition of Counsel Culture is now available to download! This week, Olivia is joined by Joint Managing Director Ben Girdlestone to discuss the latest updates on Trump’s ongoing battle with big law, including his recent sanctions against WilmerHale. They also cover the news that Linklaters is on track…

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Counsel Culture Podcast
Counsel Culture – Trump vs. Paul Weiss, Diversity Cuts & Financial Wins 2560 1707 Byfield Marketing
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Counsel Culture – Trump vs. Paul Weiss, Diversity Cuts & Financial Wins

The latest episode of Counsel Culture is now available to download! This week Olivia is joined by Michael Evans, Joint Managing Director at Byfield, to discuss Trump targeting Paul Weiss, firms cutting diversity wording, HSF being fined for sanctions breaches and K&E revenues. Th episode is available to download from…

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Counsel Culture Podcast
Counsel Culture – Trump’s Order Blocked, US Firms Expanding & a CV Controversy 2560 1707 Byfield Marketing
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Counsel Culture – Trump’s Order Blocked, US Firms Expanding & a CV Controversy

Counsel Culture is excited to introduce its new host, Olivia Adam! Olivia, a Senior Account Executive, has been with Byfield for six months and previously worked as a journalist at the International Financial Law Review. In her first episode, Olivia is joined by Joint Managing Director Ben Girdlestone to discuss…

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Darshini Arunachalam
Five Minutes with Account Executive Darshini Arunachalam 1600 1600 Byfield Marketing
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Five Minutes with Account Executive Darshini Arunachalam

Following International Women’s Day last Saturday, we sat down with Darshini to reflect on the women who inspire her, her journey into legal communications, and what excites her most about the future of the industry. Who are the women that have influenced or inspired you the most in your career?…

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Workplace Tension
The high stakes of mishandling misconduct- reputational issues related to workplace investigations 1200 630 Byfield Marketing
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The high stakes of mishandling misconduct- reputational issues related to workplace investigations

Workplace investigations are an essential tool for organisations to address misconduct, regulatory breaches, and compliance issues. However, they also carry significant reputational risks, both internally and externally. Mishandling an investigation can lead to lasting damage to an organisation’s credibility, employee trust, and public perception. Negative Media Coverage and Public Perception…

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Counsel Culture Podcast
Counsel Culture – Law Firm Financial Results, Trump Tariffs and US Change in ED&I Policies 2560 1707 Byfield Marketing
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Counsel Culture – Law Firm Financial Results, Trump Tariffs and US Change in ED&I Policies

Our first episode for February is now available to download! This week Meg is joined by Joint Managing Director Michael Evans to discuss the first US firm financial results, as well as Freshfields’ LLP accounts, and best practice in releasing the financials. The episode can be downloaded from your platform…

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New York City
Law firm DEI in the Trump 2.0 era – the defining comms issue of 2025? 1200 630 Byfield Marketing
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Law firm DEI in the Trump 2.0 era – the defining comms issue of 2025?

I am finishing up a working week in New York, where I’ve been since Tuesday, following a flying visit to Washington DC the day before. I always enjoy catching up with the many clients and contacts we have here, and naturally conversation usually turns to what US firms are doing…

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Generative AI
With or without you: How will mid-market law firms adapt to Generative AI? 1200 630 Byfield Marketing
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With or without you: How will mid-market law firms adapt to Generative AI?

Law firm leaders have a lot to think about in 2025. The pressures facing the legal market aren’t new, but they are intensifying—particularly for mid-market firms, which find themselves caught between well-resourced global firms and agile boutiques. The term ‘mid-market’ is often used as a catch-all, but in reality, it…

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Counsel Culture Podcast
Counsel Culture – The Billable Hour’s Grip, Partner Pay Divides & Legal Reactions to DeepSeek’s Rise 2560 1707 Byfield Marketing
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Counsel Culture – The Billable Hour’s Grip, Partner Pay Divides & Legal Reactions to DeepSeek’s Rise

The latest episode of Counsel Culture is now live! This week, Meg is joined by Joint Managing Director, Michael Evans, to discuss how the billable hour is still dominant in the legal world, law firm partner pay segmentation, Post Office prosecutions, Prigozhin’s lawyers facing no regulatory action and what lawyers…

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Counsel Culture Podcast
Counsel Culture – Navigating Change: Post-Trump Dynamics in US, UK, and EU Regulatory, Cultural, and Business Landscapes 2560 1707 Byfield Marketing
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Counsel Culture – Navigating Change: Post-Trump Dynamics in US, UK, and EU Regulatory, Cultural, and Business Landscapes

This week’s episode of Counsel Culture is available to download and stream! Meg is joined by Joint Managing Director Ben Girdlestone to discuss how regulatory, cultural, and business frameworks in the US, UK, and EU will evolve after Trump’s inauguration. Visit the below links to listen to the episode from…

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Tight Rope- Reputational Risk
When Do Legal Proceedings Pose a Reputational Risk? 2560 1703 Byfield Marketing
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When Do Legal Proceedings Pose a Reputational Risk?

Corporations have long included litigation, prosecution and regulatory investigations in their risk planning. Self-evidently, losing publicly in the courts, or even winning at a cost, can create a multitude of long-lasting problems. Simply being involved in high-profile legal proceedings inherently carries a risk to a company’s reputation, however the degree…

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Counsel Culture Podcast
Counsel Culture – Financials Season Kick-Off, Internal Pay Wars, Preparing for a Second Trump Term 2560 1707 Byfield Marketing
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Counsel Culture – Financials Season Kick-Off, Internal Pay Wars, Preparing for a Second Trump Term

The latest episode of Counsel Culture is now live! This week, Meg  is joined by Joint Managing Director Michael Evans, they discuss listed firms publishing positive results despite ongoing market volatility, what Quinn Emanuel’s results might mean for the litigation market, ethics of barristers being called into question, law firms…

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Olivia Adams
Five Minutes with Senior Account Executive Olivia Adam 2560 1703 Byfield Marketing
  • Byfield Marketing

Five Minutes with Senior Account Executive Olivia Adam

We sat down with the newest member of the Byfield team, Senior Account Executive, Olivia Adam. What inspired you to move from journalism to communications? I have always enjoyed the social aspect of journalism, but I found it could be quite siloed at times. Building relationships with comms professionals (especially…

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Counsel Culture Podcast
Counsel Culture – KPMG Law’s Move into the US, Rising Rates and PE Investments into Law 2560 1707 Byfield Marketing
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Counsel Culture – KPMG Law’s Move into the US, Rising Rates and PE Investments into Law

For the first Counsel Culture episode of 2025, Meg is joined by Associate Director Bethaney Durkin to discuss KPMG Law targeting an alternative business licence in the US, the increase in law firm rates, Private Equity’s Calculated push into law firms and how the last year has reshaped the legal…

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Red Thread Content
Red Thread Content: The Secret to Cohesive and Engaging Campaigns 1200 630 Byfield Marketing
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Red Thread Content: The Secret to Cohesive and Engaging Campaigns

It’s no great secret that businesses which create and share great content open the door to a number of key advantages over their competitors: a stronger brand, generating more leads, building mutual trust with audiences, clear firm positioning as an industry authority, and increased engagement on social media. No surprise,…

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Merger- handshake
Mergers on the Horizon: Will 2025 Be the Year of Mid-Market Consolidation? 1200 630 Byfield Marketing
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Mergers on the Horizon: Will 2025 Be the Year of Mid-Market Consolidation?

In the legal world, it’s no secret that law firms have long sought consolidation as a strategic move to fend off competition, bulk up quickly, or take shortcuts into lucrative regions or overseas markets. This year, 2024, has delivered its fair share of headline-grabbing mergers. None has been bigger than…

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Counsel Culture Podcast
Counsel Culture – Climate Protests, Partner Retention, and US Firm Dynamics 2560 1707 Byfield Marketing
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Counsel Culture – Climate Protests, Partner Retention, and US Firm Dynamics

In this week’s episode, Meg is joined by Joint Managing Directors Ben Girdlestone and Michael Evans. They discuss why climate protestors are targeting A&O Shearman, lateral partner retention, US firms dragging their feet on training contracts and how US firm are getting closer to acquiring Kramer Levin’s Paris office. The…

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Counsel Culture Podcast
Counsel Culture – Disputes & Investigations Monthly: Diving into the Market Impact of the PACCAR Decision and Key Insights on Litigation Funding with Sean McGuiness 2560 1707 Byfield Marketing
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Counsel Culture – Disputes & Investigations Monthly: Diving into the Market Impact of the PACCAR Decision and Key Insights on Litigation Funding with Sean McGuiness

In this week’s episode of Counsel Culture, Meg and Dina are joined by Sean McGuiness, Investment Manager and Senior Legal Counsel at Omni Bridgeway. They discuss how the PACCAR decision is impacting the market and what to expect from this government in the legislation tackling it (when it comes through),…

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TL4 Disputes
Marrying the Legal and PR response: webinar recap 1200 630 Byfield Marketing
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Marrying the Legal and PR response: webinar recap

In today’s fast-paced media landscape, high-profile disputes are increasingly fought not just in the courtroom but also in the court of public opinion. Social media, 24-hour news cycles, and coordinated online campaigns have dramatically changed the nature of reputation management. A recent panel discussion – hosted by Byfield in partnership…

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Counsel Culture Podcast
Counsel Culture – HSF-Kramer Merger, Climate Protests and the US Election Impact 2560 1707 Byfield Marketing
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Counsel Culture – HSF-Kramer Merger, Climate Protests and the US Election Impact

This week’s episode of Counsel Culture is now live! In the episode, Meg is joined by Byfield Joint Managing Director, Ben Girdlestone to discuss the Herbert Smith Freehills Kramer merger, the climate protests outside law firms, the US election and a couple of law firm culture stories recently published by…

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Are you aligned with who you act for? 1200 630 Byfield Marketing
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Are you aligned with who you act for?

In professional services, meaningful reputational risks can arise where there are potential conflicts or gaps between a firm’s values and ESG commitments and its client commitments. Firms that are perceived to be failing to live up to their values risk reputational damage with material impact, including on their ability to…

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Counsel Culture Podcast
Counsel Culture- FOMO in Law Firm Mergers, Trainee Salaries, and High-Profile Legal Cases 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture- FOMO in Law Firm Mergers, Trainee Salaries, and High-Profile Legal Cases

As regular host Meg takes a well deserved break this week, Joint Managing Directors Ben Girdlestone and Michael Evans step in for this week’s episode of Counsel Culture to discuss the biggest stories in the UK Legal Market. They explore whether law firm leaders are experiencing FOMO (fear of missing…

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Gus Sellitto
Disputes Digest: the biggest Disputes & Investigations stories brought to you by Byfield- October Edition 771 771 Byfield Marketing
  • Byfield Marketing

Disputes Digest: the biggest Disputes & Investigations stories brought to you by Byfield- October Edition

Welcome to the First Edition of Byfield’s Disputes Digest! We are excited to introduce the inaugural edition of our disputes and investigations newsletter, which will share our insights on the biggest stories in the news from our perspective as communications experts. We will also share updates from Byfield’s Disputes and…

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Counsel Culture – Law Firm Challenges and Ethics in Litigation with Simon Davis 1200 630 Byfield Marketing
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Counsel Culture – Law Firm Challenges and Ethics in Litigation with Simon Davis

Meg welcomes Simon Davis, former Law Society of England and Wales President and former commercial litigation Partner at Clifford Chance, on the podcast this week to discuss the ever-changing landscape in the legal industry and all of the challenges arising out of that for law firms and their lawyers. They…

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Michael Evans
Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – October Edition 1200 801 Byfield Marketing
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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – October Edition

As the summer fades and the school term kicks into gear, the countdown to Christmas is officially on. For the festive enthusiasts (not naming any names), we’re just 80 days away from the big day—or, for the rest of us, about 30 days until the M&S adverts start their annual…

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Counsel Culture – How brand and tough decisions impact your culture 1200 630 Byfield Marketing
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Counsel Culture – How brand and tough decisions impact your culture

Rose Walker from Bloomberg Tax is back on Counsel Culture this week to discuss how mergers, rebrands and restructurings may impact culture in law firms. Leaning on the latest Freshfields rebrand and the Johannesburg office closure and equity partner cut at A&O Shearman, Rose and Meg discuss the communications and…

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Counsel Culture Podcast
Counsel Culture – Disputes & Investigations Monthly: Upcoming BHP Liability Hearing and Managing Reputations throughout ESG Litigation 2560 1707 Byfield Marketing
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Counsel Culture – Disputes & Investigations Monthly: Upcoming BHP Liability Hearing and Managing Reputations throughout ESG Litigation

Counsel Culture is back with another instalment of Disputes & Investigations Monthly! In this episode, Meg is joined by Founder Gus Sellitto and Senior Consultant Dina Hudson to discuss the upcoming liability trial in the BHP Mariana Dam case, along with broader reputational concerns surrounding strategic litigation related to ESG.…

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Controversial Clients and their Reputational Costs: The Dilemma Facing Law and PR Firms 1200 630 Byfield Marketing
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Controversial Clients and their Reputational Costs: The Dilemma Facing Law and PR Firms

Choosing to represent controversial clients can raise unique reputational questions for law firms and public relations agencies. A prominent example is the case of the Tate brothers, Andrew and Tristan Tate, who have been embroiled in legal battles alleging serious charges of human trafficking, organized crime, and sexual exploitation. Cases…

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Counsel Culture Podcast
Counsel Culture – Live from IBA 2024: Insights from Mexico City 2560 1707 Byfield Marketing
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Counsel Culture – Live from IBA 2024: Insights from Mexico City

We’re back with a special IBA Conference edition of Counsel Culture with Michael joining us all the way from Mexico City! In this episode Meg and Michael Evans, Joint Managing Director at Byfield, discuss his highlights at the IBA including: his session on whether firms should speak up or remain…

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Counsel Culture Podcast
Counsel Culture – Navigating Law Firm Expansion, the Talent War and Future Predictions with David Patient 2560 1707 Byfield Marketing
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Counsel Culture – Navigating Law Firm Expansion, the Talent War and Future Predictions with David Patient

In this week’s episode, Meg is joined by David Patient, Senior Adviser at Travers Smith, for a conversation on law firm expansion in the Middle East, the talent war, and David’s key lessons for law firm leaders. He also shares his predictions on how the legal industry may evolve in…

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Counsel Culture Podcast
Counsel Culture- Paul Weiss’ London Growth, Movements at A&O Shearman with James Booth and Edin Imsirovic, Financial News 2560 1707 Byfield Marketing
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Counsel Culture- Paul Weiss’ London Growth, Movements at A&O Shearman with James Booth and Edin Imsirovic, Financial News

After a summer hiatus, Counsel Culture is finally back! We’re kicking off with an exciting new episode featuring James Booth and Edin Imsirovic from Financial News. Together with Meg, they discuss Paul Weiss’ impressive growth one year later and A&O Shearman’s recent hiring of two private equity partners from Sidley…

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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – September Edition 1200 801 Byfield Marketing
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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – September Edition

Welcome to September’s edition of Byfield Bites: bringing you the biggest stories and issues impacting the business of law. Given we are in holiday season we’ve kept it short and sharp this month. Firstly and foremost, our thoughts are with the families, friends, and colleagues of those who tragically lost…

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Dina Hudson of Byfield and Elizabeth James-Tingen of Stark Narrative
Communication Insights | The European Class Actions Forum 1725 772 Byfield Marketing
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Communication Insights | The European Class Actions Forum

Class action litigation is developing at an incredibly fast pace in Europe, with some markets adapting more quickly than others. With the introduction of the Representative Actions Directive, all EU countries are now required to have a mechanism of representative actions in place. The Directive improves consumers’ access to justice…

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Image of Ben Girdlestone, Byfield Joint Managing Director
Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – August Edition 1200 801 Byfield Marketing
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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – August Edition

Welcome to August’s edition of Byfield Bites: bringing you the biggest stories and issues impacting the business of law. Given we are in holiday season we’ve kept it short and sharp this month. The new UK Government has announced an ambitious legislative agenda. The revived Arbitration Bill, which fell due to the…

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Dina Hudson
Five minutes with Dina Hudson, Senior Consultant, Disputes & Investigations Communications 1920 1280 Byfield Marketing
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Five minutes with Dina Hudson, Senior Consultant, Disputes & Investigations Communications

How did you end up in PR and specialize in disputes and investigations communications? When I graduated, I was considering two career paths: either the legal route via Training Contracts or communications. I was interviewing with agencies when lockdown occurred, and graduate schemes were pulled. So, I was looking for…

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Counsel Culture Podcast
Counsel Culture – K&E’s Partner Departures Policy and the Industry’s Misuse of Diverse Talent 2560 1707 Byfield Marketing
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Counsel Culture – K&E’s Partner Departures Policy and the Industry’s Misuse of Diverse Talent

This week’s episode of Counsel Culture is now live! In today’s episode, Meg is joined by Joint Managing Director Ben Girdlestone to discuss the return of deals, Kirkland and Ellis Partner moves and diverse lawyers being used as “window dressing” in client pitches. The episode is available to download and…

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PRCA Group Photo
The Importance of Brand for Mid-Market Firms 1280 960 Byfield Marketing
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The Importance of Brand for Mid-Market Firms

While the 150 or so firms that make up the legal mid-market vary in size, location, speciality or profit – some generating revenues of ~£100 million, others a tenth of that figure – the same issues keep their Managing Partners awake at night: ensuring growth in a crowded market; maintaining…

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Counsel Culture Podcast
Counsel Culture – Focus on Financials, Infrastructure and Socio-Economic Diversity 2560 1707 Byfield Marketing
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Counsel Culture – Focus on Financials, Infrastructure and Socio-Economic Diversity

The latest episode of Counsel Culture is now live! This week, Meg is joined by Associate Director Liam McCafferty to discuss how the legal industry (and others) can use the Labour Cabinet as an example for increasing socio-economic diversity, what an increase in UK-focused infrastructure and planning work means for…

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Michael Evans
Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – June 24 1200 801 Byfield Marketing
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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – June 24

Welcome to June’s edition of Byfield Bites: bringing you the biggest stories and issues impacting the business of law. The debate over NQ pay has resurfaced, and this time with a vengeance. Annual salary hikes by top US firms have been met with significant increases from the Magic Circle, although…

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Counsel Culture – Elections, Financials and the Global Elite 1200 630 Byfield Marketing
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Counsel Culture – Elections, Financials and the Global Elite

The latest episode of Counsel Culture is now live! This week, Meg is joined by Michael to discuss the UK and French elections’ impact on the market, UK law firms’ financial results so far and what constitutes the global elite within the legal sector. They also discuss the latest office…

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Baby Reindeer: A Legal Examination of Truth 2400 1350 Byfield Marketing
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Baby Reindeer: A Legal Examination of Truth

Television binge-watchers and those tuned into popular culture will be familiar with the extraordinary saga that surrounded the release of Netflix’s hit series, ‘Baby Reindeer’. It’s the story of Donny Dunn, a bartender and comedian living in London, and his relationship with a woman called Martha who ultimately stalks him…

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LIDW 24 - Byfield x Solomonic
CAT amongst the pigeons – Trends in the Competition Appeal Tribunal 1200 630 Byfield Marketing
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CAT amongst the pigeons – Trends in the Competition Appeal Tribunal

Experts in competition litigation from Linklaters, leading competition Chambers Brick Court and reputation consultancy Byfield joined Solomonic to unpack the workings of the Competition Appeal Tribunal (CAT), collective actions and the upcoming trends during Disputes Week 2024. With the growth of competition collective proceedings in recent years, the Competition Appeal…

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Counsel Culture Podcast
Counsel Culture – Elections, Glencore and the Post Office Inquiry 2560 1707 Byfield Marketing
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Counsel Culture – Elections, Glencore and the Post Office Inquiry

The latest episode of Counsel Culture is now live! This week, Meg is joined by Gus and Dina for their monthly disputes & investigations episode. This time they discuss the latest updates in the Post Office Inquiry and the class action against Glencore, the second-ever collective settlement approval order in…

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Counsel Culture Podcast
Counsel Culture – Mental Health Awareness Week: From Personal Challenges to Professional Shifts 2560 1707 Byfield Marketing
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Counsel Culture – Mental Health Awareness Week: From Personal Challenges to Professional Shifts

The latest episode of Counsel Culture is now live! In recognition of Mental Health Awareness Week, Meg is joined by Joint Managing Director Ben Girdlestone to delve into several stories from this week’s legal news. They discuss topics including the complexities of dating as a lawyer, strategies for managing stress,…

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Dina Hudson
The Art Of Corporate Apologies: Crafting An Effective Strategy by Dina Hudson – Law360 1600 1600 Byfield Marketing
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The Art Of Corporate Apologies: Crafting An Effective Strategy by Dina Hudson – Law360

In the intricate dance of courtroom battles, the act of apologizing occupies a controversial and often paradoxical position. For alleged victims, an apology from the defendant can offer a form of validation and emotional relief, potentially easing the personal toll of the litigation process. For the accused organization, it represents…

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Counsel Culture Podcast
Counsel Culture – General Counsel at the Crossroads of Geopolitics and Stakeholder Management with Eric Staal 2560 1707 Byfield Marketing
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Counsel Culture – General Counsel at the Crossroads of Geopolitics and Stakeholder Management with Eric Staal

Exciting News! For the first time ever, Counsel Culture is available to watch in video format! To watch this episode, please visit: https://www.youtube.com/watch?v=W6Kiey_UXho In the episode, Meg is joined by Eric Staal, Vice President of Global Markets at Lex Mundi, to discuss challenges faced by General Counsel in responding to…

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Solomonic - 2025 Year in Review
Byfield Partners with Solomonic to Strengthen Litigation Support and Market Intelligence 1200 630 Byfield Marketing
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Byfield Partners with Solomonic to Strengthen Litigation Support and Market Intelligence

Byfield Consultancy is excited to announce a strategic partnership with Solomonic, the UK’s foremost litigation data and analytics platform. This collaboration will enhance Byfield’s ability to support clients embroiled in intricate, high-stakes claims by leveraging Solomonic’s unparalleled market intelligence and data. Byfield Consultancy, renowned for providing reputation counsel to claimants…

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Michael Evans
Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – April 24 1200 801 Byfield Marketing
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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – April 24

Welcome to April’s edition of Byfield Bites: bringing you the biggest stories and issues impacting the business of law. Partner promotion season is in full swing, bringing the question of gender diversity back into focus – hot off the heels of Women’s History Month. There is evidence that some firms…

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Counsel Culture Podcast
Counsel Culture – Disputes & Investigations Monthly: FCA’s ‘Name and Shame’ proposal, BBC’s Huw Edwards Saga and the Launch of the Group Claim Against Grindr 2560 1707 Byfield Marketing
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Counsel Culture – Disputes & Investigations Monthly: FCA’s ‘Name and Shame’ proposal, BBC’s Huw Edwards Saga and the Launch of the Group Claim Against Grindr

This week’s episode of Counsel Culture is now live! This week Meg is joined by Senior Consultant Dina Hudson for the third instalment of our Counsel Culture Disputes & Investigations Monthly series. They discuss the reputational risks of the FCA’s “name and shame” proposal, the internal and external communications considerations…

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Counsel Culture Podcast
Counsel Culture – Protecting Whistleblowers in Today’s Legal Landscape with Mary Inman 2560 1707 Byfield Marketing
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Counsel Culture – Protecting Whistleblowers in Today’s Legal Landscape with Mary Inman

The latest episode of Counsel Culture is now live! In today’s episode, Meg and Senior Consultant Dina Hudson are joined by Mary Inman, Partner at Whistleblower Partners LLP. They discussed Whistleblower Partners LLP and the work they’re doing worldwide, as well as the legal, reputational and psychosocial risks faced by…

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A need to have: How does communications work in litigation? 1200 630 Byfield Marketing
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A need to have: How does communications work in litigation?

In today’s fast-paced and information-saturated environment, the intersection between legal disputes, investigations, and communications has never been more critical. At Byfield Consultancy, a Chambers-ranked agency based in London, we understand the nuances of this intersection and specialise in guiding our clients through the complexities of disputes and investigations with strategic…

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Counsel Culture Podcast
Counsel Culture – A Conversation with Tony Williams on Retirement, Career Milestones, and the Future of Law 2560 1707 Byfield Marketing
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Counsel Culture – A Conversation with Tony Williams on Retirement, Career Milestones, and the Future of Law

The latest episode of Counsel Culture is now live! This week, Meg welcomes Tony Williams, Retired Principal at Jomati Consultants. They discussed Tony’s plan post-retirement from Jomati as well as the various milestones through Tony’s career including his biggest challenges, most rewarding moments and what lessons he learned. He also…

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Image of Ben Girdlestone, Byfield Joint Managing Director
Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – March 24 1200 801 Byfield Marketing
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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – March 24

Welcome to the March Edition of Byfield Bytes- bringing you the biggest stories and issues impacting the business of law. The Easter Weekend is finally upon us – and with it, the promise of more Bank Holidays to come. Before we get there, let’s dive into the noteworthy happenings of…

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Counsel Culture Podcast
Counsel Culture – Litigation Funding, Group Actions and What’s Next for Pogust Goodhead 2560 1707 Byfield Marketing
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Counsel Culture – Litigation Funding, Group Actions and What’s Next for Pogust Goodhead

The latest episode of Counsel Culture is now live! This week Meg is joined by Ana Carolina Salomão, CIO and Partner at Pogust Goodhead. They spoke about the firm’s compensation case against BHP over a collapsed dam in Brazil; seeing ESG as a business opportunity; group actions and collective redress…

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Five minutes with Account Executive Evie Harrington 2560 1329 Byfield Marketing
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Five minutes with Account Executive Evie Harrington

Q: How did you find yourself doing legal PR at Byfield?   A: I did a degree in history and was always interested in society, politics and current affairs, so the newsjacking element of PR appealed. I came across the graduate job at Byfield on LinkedIn and it was interesting.…

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Counsel Culture Podcast
Counsel Culture – In Discussion with Camille Vasquez 2560 1707 Byfield Marketing
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Counsel Culture – In Discussion with Camille Vasquez

The latest episode of Counsel Culture is now live! This week, we have the privilege of welcoming a very special guest, Camille Vasquez, a Partner and Co-Chair of the Brand & Reputation Management Group at Brown Rudnick. Camille, who has worked with a number of high-profile clients, gained global recognition…

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Byfield Bytes the Big Apple 1200 630 Byfield Marketing
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Byfield Bytes the Big Apple

Byfield joint managing director Ben Girdlestone reports from New York. This is the third successive Spring trip I’ve made to New York – well, I say Spring but the weather has been more like a monsoon.  Every second person I’ve met has asked me why I brought the English rain…

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Counsel Culture Podcast
Counsel Culture – Can AI Solve the Value Gap in Law Firms? with Stefan Ciesla of Ayora 2560 1707 Byfield Marketing
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Counsel Culture – Can AI Solve the Value Gap in Law Firms? with Stefan Ciesla of Ayora

The latest episode of Counsel Culture is now live! This week Meg is joined by Stefan Ciesla, Co-founder of Ayora, a company that provides AI for legal revenue management. They discuss Ayora’s report called “Addressing the $36bn value gap in law firms: a primer for innovative law firms” which claims…

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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – February 24 1200 801 Byfield Marketing
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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – February 24

Welcome to your February edition of Byfield Bytes – bringing you the biggest stories and issues impacting the business of law. The news agenda has certainly had a transatlantic feel of late – with notably strong annual results posted by many AM Law 100 firms. After a tough 2022, it was…

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Counsel Culture Podcast
Counsel Culture – Disputes & Investigations Monthly: Christian Horner Case, SLAPP Legislation and FCA Transparency 2560 1707 Byfield Marketing
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Counsel Culture – Disputes & Investigations Monthly: Christian Horner Case, SLAPP Legislation and FCA Transparency

The latest episode of Counsel Culture is now live! Today, Meg is joined by Gus and Dina for the next instalment of our Disputes & Investigations Monthly series. They discuss the Christian Horner case, the latest legislative proposals regarding SLAPPS, the FCA planning to name firms being investigated earlier and…

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Counsel Culture Podcast
Counsel Culture – Bar Row, Judges on Social Media and Lower Class Travel with Steven Barrett 2560 1707 Byfield Marketing
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Counsel Culture – Bar Row, Judges on Social Media and Lower Class Travel with Steven Barrett

This week’s episode of Counsel Culture is now live! This week Meg is joined by Steven Barrett from Radcliffe Chambers to discuss when barristers should call themselves barristers and whether judges should be banned from using social media. They also spoke about Latham & Watkins’ decision to cut off automatic…

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Counsel Culture Podcast
Counsel Culture – The Latest on the Post Office Inquiry and Axiom Ince with John Hyde 2560 1707 Byfield Marketing
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Counsel Culture – The Latest on the Post Office Inquiry and Axiom Ince with John Hyde

The latest episode of Counsel Culture is now live! This week Meg is joined by John Hyde, Deputy News Editor at The Law Society Gazette. They sat down to discuss the latest developments in the Post Office Inquiry including what the next phase looks like, the impact on the victims…

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WhatsApp Messaging Service
WhatsApp: The Unofficial Boardroom? 1200 630 Byfield Marketing
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WhatsApp: The Unofficial Boardroom?

Instant messaging apps are neither a new nor novel invention. For quite some time, they have become an unofficial feature of many people’s working habits – why send a formal email when a simple and immediate WhatsApp message will suffice? Why risk an important and timely request getting lost in…

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Michael Evans
Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – January 24 1200 801 Byfield Marketing
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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – January 24

Welcome to the January edition of Byfield Bytes, your monthly update on the biggest stories and issues impacting the business of law – and the first of 2024! There has been no shortage of headline-grabbing stories to kick off the year. The Post Office inquiry continues to throw up outrage…

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Counsel Culture Podcast
Counsel Culture – Disputes & Investigations Monthly: Trends to Watch Out For in 2024 2560 1707 Byfield Marketing
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Counsel Culture – Disputes & Investigations Monthly: Trends to Watch Out For in 2024

The latest episode of Counsel Culture is now live! This week’s episode marks the first instalment of our Disputes and Investigations monthly series. Meg is joined by Byfield Founder Gus Sellitto and Dina Hudson, Senior Consultant in our Disputes and Investigations practice, to discuss Byfield’s updated Disputes & Investigations PR…

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Counsel Culture Podcast
Counsel Culture – HSBC’s 2024 Law Firm Strategy Report: A Conversation with Victoria Ritchie 2560 1707 Byfield Marketing
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Counsel Culture – HSBC’s 2024 Law Firm Strategy Report: A Conversation with Victoria Ritchie

The latest episode of Counsel Culture is now live! This week Meg is joined by HSBC’s Head of Professional & Business Services, Victoria Ritchie. They discussed various aspects of HSBC’s annual law firm strategy report for 2024 including, how law firms are planning for the impact of the basis period…

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2024: The Byfield Legal Industry Forecast 1200 630 Byfield Marketing
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2024: The Byfield Legal Industry Forecast

As we make our way through a wet and windy start to the year, we asked leaders across our agency for their thoughts on what 2024 might hold for the legal industry. Beth Durkin, Associate Director Beth:  “A major legal story in 2023 was the SRA’s Axiom Ince intervention, which…

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Counsel Culture Podcast
Counsel Culture – Black Box, PACCAR and Office Attendance 2560 1707 Byfield Marketing
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Counsel Culture – Black Box, PACCAR and Office Attendance

The latest episode of Counsel Culture is now live! This week Meg is joined by Joint Managing Director Michael Evans to discuss the new black box partner remuneration model at Paul Weiss, Slaughter and May announcing it will name and shame those who work from home full time, SSB Law…

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Counsel Culture Podcast
Counsel Culture – Kicking Off 2024 with Litigation Scandals, Hires and M&A Rankings 2560 1707 Byfield Marketing
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Counsel Culture – Kicking Off 2024 with Litigation Scandals, Hires and M&A Rankings

The first Counsel Culture episode of the year is now live! This week Meg is joined by Account Director Liam McCafferty to discuss this week’s biggest legal stories. They cover the Post Office scandal, Linklaters’ latest hire in the US, SRA fines for breaches of transparency, M&A advisers table from…

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Is litigation always the answer in trademark disputes? 1200 630 Byfield Marketing
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Is litigation always the answer in trademark disputes?

Trademark and copyright claims regularly hit the news headlines, particularly regarding high profile companies and individuals. But are lawsuits and threats of litigation the best way to approach these disputes? A significant part of a brand is goodwill, which can easily be lost when a trademark dispute is put in…

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Counsel Culture Podcast
Counsel Culture – 2023 Rewind 2560 1707 Byfield Marketing
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Counsel Culture – 2023 Rewind

The last Counsel Culture episode of 2023 is now live! This week, Meg is joined by Joint Managing Directors Michael Evans and Ben Girdlestone to discuss the biggest stories of 2023. They cover the A&O and Shearman merger, Paul Weiss’ recruitment, the Axiom Ince fallout, how firms have handled their…

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Counsel Culture Podcast
Counsel Culture – Cyber Security, Axiom Ince and Workplace Wellbeing Schemes 2560 1707 Byfield Marketing
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Counsel Culture – Cyber Security, Axiom Ince and Workplace Wellbeing Schemes

The latest episode of Counsel Culture is now live! This week Meg is joined by Joint Managing Director Michael Evans to discuss the news that Deloitte and KPMG are asking staff to use burner phones on Hong Kong trips and CTS has fallen victim to a cyber security attack. They…

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Counsel Culture Podcast
Counsel Culture – Hacks and Wokes 2560 1707 Byfield Marketing
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Counsel Culture – Hacks and Wokes

This week’s episode of Counsel Culture is now live! Meg and Joint Managing Director Ben discuss Allen & Overy’s ransomware attack, breaking glass ceilings for women in law, and junior lawyers wanting to join firms and do work that align with their values. The podcast is available to download and…

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Counsel Culture Podcast
Counsel Culture – Fraudly Serious 2560 1707 Byfield Marketing
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Counsel Culture – Fraudly Serious

This week’s episode of Counsel Culture is now live! As regular host Meg takes a well-deserved break, Account Director Liam and Joint Managing Director Michael step in to speak about the week’s biggest legal stories. They discuss the Rwanda scheme ruling, Axiom SFO raids, the recent trends in younger lawyers…

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Counsel Culture Podcast
Counsel Culture – At the Bench with Hogan Lovells’ Thomas Kendra 2560 1707 Byfield Marketing
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Counsel Culture – At the Bench with Hogan Lovells’ Thomas Kendra

The latest episode of Counsel Culture is now live! Meg is joined by Thomas Kendra, Arbitration Partner from Hogan Lovells, to discuss market trends in litigation and arbitration in Europe and Africa, how Asian investments in Africa are affecting disputes across the continent, the Nigeria arbitration case in the London…

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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – October 23 1200 801 Byfield Marketing
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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – October 23

Welcome to the October edition of Byfield Bytes, your monthly update on the biggest stories and issues impacting the business of law. We have to start with the biggest legal story of the year – after months of suspense, partners at A&O and Shearman voted overwhelmingly in favour of the…

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Counsel Culture – In Conversation with Mark Stephens CBE 1200 628 Byfield Marketing
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Counsel Culture – In Conversation with Mark Stephens CBE

This week’s episode of Counsel Culture is brought to you all the way from Paris, as a week of knowledge sharing and networking at the IBA draws to a close. Joining Meg this week is Mark Stephens CBE, Founder of and Partner at Howard Kennedy and Co-Chair of the International…

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IBA 2023: Predictions from the Byfield team 1200 628 Byfield Marketing
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IBA 2023: Predictions from the Byfield team

This week, the IBA annual conference takes place. Paris is the destination this year, and before they left for the French capital, Byfield attendees Gus, Michael and Meg shared a few of their thoughts ahead of one of the world’s biggest legal conferences.   Michael, a veteran of the conference, is…

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Counsel Culture Podcast
Counsel Culture – Lawyers’ Hours, Mid-Market Law Firm Consolidation and Directory Headaches 2560 1707 Byfield Marketing
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Counsel Culture – Lawyers’ Hours, Mid-Market Law Firm Consolidation and Directory Headaches

The latest episode of Counsel Culture is now live! This week, Meg is joined by Account Director Liam McCafferty to discuss the lawyers doing the longest hours, Mid-market M&A, the Bar Standards Board’s proposed disclosure of chambers rankings to implement further regulatory changes and whether legal directories are still worth…

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Counsel Culture Podcast
Counsel Culture – A&O Shearman, Revenues and Overheads 2560 1707 Byfield Marketing
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Counsel Culture – A&O Shearman, Revenues and Overheads

The latest episode of Counsel Culture is now live! This week Meg is joined by Joint Managing Director Ben Girdlestone to discuss the A&O Shearman merger, KPMG’s legal arm reaching £100 million in revenues, how Inflation and increased overhead expenses, combined with a decrease in billable hours, is causing concerns…

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Byfield welcomes Dina Hudson back to the agency as a Senior Consultant in Litigation Communications 1200 628 Byfield Marketing
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Byfield welcomes Dina Hudson back to the agency as a Senior Consultant in Litigation Communications

LONDON, 18 October 2023 – Byfield Consultancy, a market leading Legal Communications firm, has welcomed back Dina Hudson from Portland Communications who rejoins the business as a Senior Consultant in Litigation Communications.  In a newly created role, Dina will focus on expanding Byfield’s disputes and investigations offered domestically and internationally,…

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Counsel Culture Podcast
Counsel Culture – Politics, Settlements and Legal Advice for Rappers 2560 1707 Byfield Marketing
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Counsel Culture – Politics, Settlements and Legal Advice for Rappers

The latest episode of Counsel Culture: The Business of Law Podcast is now live! In today’s episode, Meg and Ben discuss the latest from party conference season and expected impacts on the legal industry, an increase in the number of lawyers calling a mental health hotline, firms wrestling with return…

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Components of a successful strategic communications strategy in professional services M&A 1220 628 Byfield Marketing
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Components of a successful strategic communications strategy in professional services M&A

The communications plan is an essential tool for success in any merger or divestment, and benefits from being given due attention early in the process. While it might be tempting to see your communications strategy as just being on the announcement of a deal, a strategic communications plan will lay…

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Counsel Culture Podcast
Counsel Culture – Regulator Actions, Political Opinions and Kindness Codes 2560 1707 Byfield Marketing
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Counsel Culture – Regulator Actions, Political Opinions and Kindness Codes

The latest episode of Counsel Culture is now available to download and stream! This week Meg is joined by Joint Managing Director Michael Evans to discuss the Axiom Ince closure, the Bar Standards Board’s new social media guidelines for barristers and the SDT’s findings in the Oliver Bretherton case. They…

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Gus Sellitto
PR Perspectives: When Law Firms Offer PR Services by Gus Sellitto – Law360 1200 801 Byfield Marketing
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PR Perspectives: When Law Firms Offer PR Services by Gus Sellitto – Law360

As the importance of law firm public relations continues to grow and the role of communications teams evolves, in this Expert Analysis series PR professionals discuss lawyer media relations, reputation management and more. The news of libel law firm Schillings International LLP setting up its own public relations firm is…

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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – September 23 1200 801 Byfield Marketing
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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – September 23

Welcome to the September edition of Byfield Bytes, your monthly update on the biggest stories and issues impacting the business of law. The most anticipated news event of the year is on the horizon as voting for the A&O and Shearman merger opened last week. Partners have until 13 October…

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Why diversity, equity and inclusion still matter 1200 628 Byfield Marketing
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Why diversity, equity and inclusion still matter

Driving diversity, equity and inclusion remain firmly on the agenda within the legal industry and firms using best practices will see real commercial and reputational benefits, writes Funke Abimbola MBE, Partner at Korn Ferry (Diversity, Equity and Inclusion Consulting, EMEA) and special advisor to Byfield. Driving diversity, equity and inclusion…

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Byfield Appoints Special Advisers 2000 1414 Byfield Marketing
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Byfield Appoints Special Advisers

London, 18 September 2023: Leading legal PR agency Byfield Consultancy is enhancing its capabilities with the addition of three new special advisers. They join Simon Slater who has worked with Byfield for over four years, including as our non-exec Chairman. The special advisers are drawn from a range of backgrounds…

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Counsel Culture Podcast
Counsel Culture: Partner Moves, Gardening Leave Controversy and Job Cuts 2560 1707 Byfield Marketing
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Counsel Culture: Partner Moves, Gardening Leave Controversy and Job Cuts

The latest episode of Counsel Culture is now live! This week, Meg is joined by James Booth, Professional Services Reporter at Financial News. They discuss the Kirkland & Ellis departures to Paul Weiss in London, KPMG halving pay for its US partners on gardening leave and Goldman Sachs announcing job…

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Counsel Culture Podcast
Counsel Culture: In Case You Missed It and Looking Ahead 2560 1707 Byfield Marketing
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Counsel Culture: In Case You Missed It and Looking Ahead

The latest episode of Counsel Culture: The Business of Law Podcast has arrived! This week Meg is joined by Joint Managing Director Michael to discuss the recent departures from Kirkland & Ellis, ongoing developments at Axiom Ince and the news that Schillings is opening a PR arm. They also look…

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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – August 23 1200 801 Byfield Marketing
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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – August 23

Welcome to the August edition of Byfield Bytes, your monthly update on the biggest stories and issues impacting the business of law. So much for the quiet month of August—there have been quite a few developments causing a stir in the legal world! The month started with Dentons announcing it…

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Counsel Culture Podcast
Counsel Culture: The New Regulatory Supercycle: AI, ESG and Billable Hours with Eric Staal of Lex Mundi 2560 1707 Byfield Marketing
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Counsel Culture: The New Regulatory Supercycle: AI, ESG and Billable Hours with Eric Staal of Lex Mundi

The latest episode of Counsel Culture is now available to download and stream! In this week’s episode, Meg is joined by Eric Staal, Vice President, Global Markets at Lex Mundi, the world’s leading network of independent law firms. They discuss the consequences of AI adoption by in-house teams, the ESG…

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Counsel Culture Podcast
Counsel Culture: A Look Ahead to Autumn 2560 1707 Byfield Marketing
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Counsel Culture: A Look Ahead to Autumn

The latest episode of Counsel Culture is now live! As our regular host Meg has taken a well-deserved break and with summer drawing to a close, we have taken a different approach to this week’s episode. Joint Managing Director Ben Girdlestone and Senior Account Executive Hattie Lunt have stepped in…

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Is it “About Damn Time” Lizzo practised what she preached? 1200 800 Byfield Marketing
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Is it “About Damn Time” Lizzo practised what she preached?

It’s hard to avoid the ongoing news coverage around allegations of misconduct made against the high profile musician Lizzo. With the latest update being that legal teams are reviewing at least six new allegations against the singer, this case raises questions around the role of high profile celebrities as an…

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Counsel Culture Podcast
Counsel Culture: Separation, Firm Identity, and the Vilification of Lawyers 2560 1707 Byfield Marketing
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Counsel Culture: Separation, Firm Identity, and the Vilification of Lawyers

The latest episode of Counsel Culture is now live! This week, Byfield Joint-Managing Director Michael Evans and Meg discuss Dentons’ separation from Dacheng, the firm’s Chinese arm, as well as the latest clarifications from Freshfields on the decision not to release their financials. They also discuss the ongoing Government campaign…

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How Google Analytics Can Improve Your Business 1200 801 Byfield Marketing
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How Google Analytics Can Improve Your Business

Google Analytics is a platform that collects data from your website and apps to create reports that provide insights for your business. In the 17 years since its launch, the platform has become more and more popular with around 28.1 million websites (roughly 55.49% of all websites) using the programme,…

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Counsel Culture Podcast
Counsel Culture: Regulator Crackdowns, Workcations, and Private Financials 2560 1707 Byfield Marketing
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Counsel Culture: Regulator Crackdowns, Workcations, and Private Financials

The latest episode of Counsel Culture is now live! This week, Byfield Joint Managing Director Michael Evans joins Meg to discuss the SRA cracking down on anti-money laundering failures and on firms falsifying asylum and human rights claims. They also discuss the implication of the latest Supreme Court judgment on…

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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – July 23 1200 801 Byfield Marketing
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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – July 23

Welcome to the July edition of Byfield Bytes, your monthly update on the biggest stories and issues impacting the business of law. It’s financial reporting season and firms have been releasing their latest profit and revenue figures for  Results have been mixed – while some have posted an increased revenue,…

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Counsel Culture Podcast
Counsel Culture: Financials, Social Mobility, Office Returns and Tattoos 2560 1707 Byfield Marketing
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Counsel Culture: Financials, Social Mobility, Office Returns and Tattoos

Counsel Culture: The Business of Law Podcast is back, with the same in-depth analysis of the biggest news stories in the UK legal market but now with a mid-week release! Each episode will now hit the airwaves every Wednesday which will allow us to cover those important stories breaking over…

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Content Strategy #101 2560 1707 Byfield Marketing
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Content Strategy #101

Every day at Byfield, we asks ourselves (and our clients): “how do we tell stories people will actually listen to?” That question is as old as the communications industry itself, and the absence of a eureka answer means client briefs haven’t changed much in as long as anyone can remember.…

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Counsel Culture Podcast
Counsel Culture: Financials, Appointments and Looking to the Future 2560 1707 Byfield Marketing
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Counsel Culture: Financials, Appointments and Looking to the Future

The latest episode of Counsel Culture is now available to download and stream! This week, Michael Evans is back to discuss the early days of financials season for UK firms, the new SFO appointment, law firms’ AI and cybersecurity woes, the awful story about Hong Kong putting a bounty on…

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Litigation PR – A Harsh Climate 1200 800 Byfield Marketing
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Litigation PR – A Harsh Climate

It must be hard being the CEO of an oil company. You run an immensely complex organisation, where at any moment a tanker could run aground, a war break out near one of your fields, or activists tie themselves to various parts of your building. These PR nightmares have recently…

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Michael Evans
Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – June 23 1200 801 Byfield Marketing
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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – June 23

Welcome to the June edition of Byfield Bytes, your monthly update on the biggest stories and issues impacting the business of law. The big story in the sector continues to be the A&O and Shearman & Sterling Merger. As people began to wind down for the summer, the management teams…

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Counsel Culture Podcast
Counsel Culture: The Importance of Disability Inclusion 2560 1707 Byfield Marketing
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Counsel Culture: The Importance of Disability Inclusion

The latest episode of Counsel Culture is now available to download and stream! King & Spalding Associate Rosie Watterson joined Meg this week to discuss how law firms and the wider legal industry can better embrace their lawyers and staff with a disability, chronic and/or mental illness and why it…

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Counsel Culture Podcast
Counsel Culture: Access, Retention, Promotion 2560 1707 Byfield Marketing
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Counsel Culture: Access, Retention, Promotion

The latest episode of Counsel Culture is now available to download and stream! This week, Skadden, Arps, Slate, Meagher & Flom Partner and PRIME Executive Chair Elizabeth Robertson joins Meg to discuss social mobility in the legal industry. They discuss Elizabeth’s own journey into law, and best practice for firms…

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Counsel Culture Podcast
Counsel Culture: Investigative Journalism is Alive and Kicking 2560 1707 Byfield Marketing
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Counsel Culture: Investigative Journalism is Alive and Kicking

The latest episode of Counsel Culture is now available to download and stream! This week, Byfield Founder Gus Sellitto joins Meg to discuss the impact of investigative journalism on the reputation of companies following the FT’s latest expose into Odey Asset Management, the parallels between the latest partygate revelations and…

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Gus Sellitto
Investigative journalism is alive and kicking, with wide-ranging reputation implications – Gus Sellitto writes for PR Week 771 771 Byfield Marketing
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Investigative journalism is alive and kicking, with wide-ranging reputation implications – Gus Sellitto writes for PR Week

In 2021 a judge cleared Crispin Odey of indecent assault for an alleged workplace-related incident that took place 20 years earlier. The Judge told the eccentric hedge fund millionaire and founder of Odey Asset Management (OAM) that he could leave the courtroom with his “good character intact” and congratulated Odey…

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Counsel Culture Podcast
Counsel Culture: Masters of the Mergerverse 2560 1707 Byfield Marketing
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Counsel Culture: Masters of the Mergerverse

The latest episode of Counsel Culture is now live! Rose Walker, Editor at Bloomberg Tax, joins Meg to talk about successful strategies for a merger announcement, following the A&O Shearman news a few weeks ago. We talk about the importance of getting the choreography right for different stakeholders – as…

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Counsel Culture Podcast
Counsel Culture: Magic Mergers 2560 1707 Byfield Marketing
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Counsel Culture: Magic Mergers

The latest episode of Counsel Culture is now live! As our regular host Meg takes a well-deserved break, Account Director Liam McCafferty steps in to discuss the top legal stories of the week with Joint Managing Director Ben Girdlestone. They cover topics such as the A&O and Shearman merger, The…

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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – May 23 1200 801 Byfield Marketing
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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – May 23

Welcome to the May edition of Byfield Bytes, your monthly update on the biggest stories and issues impacting the business of law. A busy month drew to an end with a massive story which broke last Sunday and took everyone by surprise: the proposed merger between Allen & Overy and…

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Counsel Culture Podcast
Counsel Culture: Walk for Access to Justice 2560 1707 Byfield Marketing
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Counsel Culture: Walk for Access to Justice

The latest episode of Counsel Culture is now live! This week, Bob Nightingale MBE, Founder of the London Legal Support Trust, joins Meg to discuss the Legal Walk 2023 taking place in June, access to justice, and the appointment of Alex Chalk as Lord Chancellor. If you wish to participate…

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The Student Group Claim – Capturing your audience and maintaining momentum in group claims 1200 900 Byfield Marketing
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The Student Group Claim – Capturing your audience and maintaining momentum in group claims

If you’re a student or recent graduate in the UK, you’ve almost certainly seen either targeted adverts to join the Student Group Claim (SGC) across social media, student newspapers sharing the story, or links to sign up to the claim repeatedly shared in group chats. Yesterday the SGC had its…

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Our thoughts on the A&O Shearman merger discussions 1200 800 Byfield Marketing
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Our thoughts on the A&O Shearman merger discussions

The proposed merger between Allen & Overy and Shearman & Sterling is the biggest, and arguably most surprising story in the legal sector in recent years.  Joint Managing Director Ben Girdlestone and Account Manager Meg Tillay share their initial reactions to this week’s shock news. Ben “My instant reaction when…

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We must avoid televised court proceedings turning into Punch and Judy courtrooms 1200 800 Byfield Marketing
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We must avoid televised court proceedings turning into Punch and Judy courtrooms

There is almost a mystique in terms of the UK court system and that is because of a public mistrust of the legal system and the way it works. Judges can be seen as out of touch with modern Britain and an expansion of TV cameras in courtrooms will certainly…

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Counsel Culture Podcast
Counsel Culture: LIDW, Gen Z and Not-So-Green Credentials 2560 1707 Byfield Marketing
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Counsel Culture: LIDW, Gen Z and Not-So-Green Credentials

The latest episode of Counsel Culture is now available to download and stream! This week, CMS’ Head of International Arbitration and London International Disputes Week Co-Chair Richard Bamforth joins Meg and Michael to discuss what to expect at the LIDW starting next Monday, and how London as a disputes centre…

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Counsel Culture Podcast
Counsel Culture: Robots and Riches 2560 1707 Byfield Marketing
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Counsel Culture: Robots and Riches

This week’s episode of Counsel Culture is now available to download and stream! In this week’s episode, Meg is joined by Harneys’ Global Managing Partner William Peake to discuss the inclusion of AI into lawyers’ day-to-day jobs, compliance experts warning junior lawyers who communicate with clients via Whatsapp and social…

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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – April 23 780 780 Byfield Marketing
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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – April 23

Welcome to the April edition of Byfield Bytes, your monthly update on the latest news and trends in the legal industry. Following Ben’s stellar introduction last month, I am thrilled to take the wheel for this edition. I hope to recapture at least some of his vigour and verve. No…

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Counsel Culture Podcast
Counsel Culture: …And Justice for All 2560 1707 Byfield Marketing
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Counsel Culture: …And Justice for All

The latest episode of Counsel Culture: The Business of Law Podcast is now available to stream and download! In today’s episode Meg is joined by Justice Robin Knowles CBE, judge in the High Court and Chair of the National Pro Bono Centre, and Mary Dobson-Smith, Executive Lead for the National…

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Counsel Culture Podcast
Counsel Culture: Raabid Exit 2560 1707 Byfield Marketing
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Counsel Culture: Raabid Exit

The latest episode of Counsel Culture: The Business of Law is now available to download and stream! This week, Meg and Byfield Joint-Managing Director Ben Girdlestone discuss the messaging and the implications of UK Foreign Secretary Dominic Raab’s resignation on UK regulators and their efforts in cracking down on bad…

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Counsel Culture Podcast
Counsel Culture Podcast- Events, dear boy, events 2560 1707 Byfield Marketing
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Counsel Culture Podcast- Events, dear boy, events

The latest episode of Counsel Culture: The Business of Law is now available to download and stream! Byfield founder Gus Sellitto and Associate Director Beth Durkin join Meg this week to discuss some of the week’s biggest stories: Kirkland & Ellis’ latest financials, the future of law firm listings following…

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Counsel Culture Podcast
Counsel Culture Podcast- Enter the Matrix 2560 1707 Byfield Marketing
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Counsel Culture Podcast- Enter the Matrix

This week’s episode of Counsel Culture: The Business of Law is now live! This week, Joshua Bates, Associate at O’Connors, joins Meg to discuss law firms cancelling their PII covers, anti money-laundering compliance and cyber security challenges they are facing and how to respond to them, the lack of regulatory…

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Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – March 23 1200 801 Byfield Marketing
  • Byfield Marketing

Byfield Bytes: Your Monthly Digest of the biggest stories from the Business of Law – March 23

Welcome to the inaugural edition of Byfield Bytes! This monthly newsletter will keep you in the loop on the biggest stories and issues impacting the business of law. I’m coming to you (virtually) live from a sunny New York City, fresh off a flight from Chicago. I’ve spent the week…

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Counsel Culture Podcast
Counsel Culture- Late payments, high salaries and embracing diversity 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture- Late payments, high salaries and embracing diversity

This week’s episode of Counsel Culture: The Business of Law Podcast is now live! This week, Korn Ferry Partner Funke Abimbola joins Meg to discuss how firms can ensure to be paid on time while accommodating clients facing financial pressures, whether the high salaries for junior lawyers are justified, and…

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Hattie Lunt
Byfield Bytes: 5 minutes with Account Executive Hattie Lunt 1708 1708 Byfield Marketing
  • Byfield Marketing

Byfield Bytes: 5 minutes with Account Executive Hattie Lunt

Q: How did you end up in legal PR?   A: “I started as an intern just after graduating from Sussex Uni about 18 months ago. I didn’t know legal PR existed but I did some research when I saw the internship come up and I thought it looked really…

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Counsel Culture Podcast
Counsel Culture Podcast- The Young and The Reckless 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast- The Young and The Reckless

This week’s episode of Counsel Culture: The Business of Law Podcast is now live! This week, The Times’ Legal Editor Jonathan Ames and Byfield Founder Gus Selitto join Meg to discuss mediation in divorce cases, apprenticeship schemes and junior lawyers’ mental health, India opening up its doors to foreign lawyers,…

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Counsel Culture Podcast
Counsel Culture Podcast- Lawyer Crossing: New Horizons 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast- Lawyer Crossing: New Horizons

The latest episode of Counsel Culture: The Business of Law Podcast is now available to download and stream. It’s a new dawn, it’s a new day! This week, Byfield Account Manager Jessica Hancock and Account Executive Thomas Ziprin joined Meg to discuss the Bar Council of India’s decision to open…

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Counsel Culture Podcast
Counsel Culture Podcast: Women, Allies and Mergers 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: Women, Allies and Mergers

The latest episode of Counsel Culture: The Business of Law Podcast is now live! In this week’s episode Meg is joined by Law.com International News Editor Rose Walker. They discuss challenges faced by women in law including career progression and women’s health issues to mark International Women’s Day, as well…

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Counsel Culture Podcast: We started at Cravath and now we’re here 1200 630 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: We started at Cravath and now we’re here

The latest episode of Counsel Culture: The Business of Law Podcast is now live. Ben Girdlestone joins Meg to discuss this week’s news that white shoe firm Cravath, Swaine & Moore is officially establishing a London office, M&A activity slowly making a comeback, robot lawyers and clients asking firms for…

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Bethaney Durkin
Byfield Bytes – 5 minutes with Beth Durkin, Associate Director 801 801 Byfield Marketing
  • Byfield Marketing

Byfield Bytes – 5 minutes with Beth Durkin, Associate Director

This week, we sit down with Beth Durkin, Associate Director at Byfield, to learn a bit more about her.   How did you end up doing legal PR at Byfield? “I was doing consumer brand PR work at an agency – mostly FMCG clients – and it wasn’t the right…

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Byfield Bytes: 5 minutes with Digital Marketing Assistant Sean Cullen 1200 801 Byfield Marketing
  • Byfield Marketing

Byfield Bytes: 5 minutes with Digital Marketing Assistant Sean Cullen

Q: How did you end up in legal marketing at Byfield? A: “I wanted a role in digital marketing but had never thought about doing it in the legal sector. Then the apprenticeship scheme I joined offered me Byfield and when I got the opportunity it was intriguing as I…

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Counsel Culture Podcast
Counsel Culture Podcast: 1984 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: 1984

The latest episode of Counsel Culture: The Business of Law Podcast is now live. This week Meg is joined by guest Corinne Staves, Partner at Employment, Partnership and Regulatory specialists CM Murray LLP. For the hot topics this week, we look at the latest research into the productivity of law-from-home,…

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ChatGPT and PR 1000 667 Byfield Marketing
  • Byfield Marketing

ChatGPT and PR

As ChatGPT gathers pace in professions, it seemed timely to write about how this device can benefit the PR industry. Just as I was about to put pen to paper (figuratively) I thought why not utilise ChatGPT to create the blog…. Aside from the Americanized spelling, I was impressed by…

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Oliver Beard
Byfield Bytes: Q&A with Account Executive Oliver Beard 1800 1800 Byfield Marketing
  • Byfield Marketing

Byfield Bytes: Q&A with Account Executive Oliver Beard

Account Executive Oliver Beard talks about his experience entering the world of legal PR and what he’s learned so far. Q: Why did you decide to go into PR after graduation? A: “I’ve always had an interest in current affairs. In my job, whatever a client is interested in, whether…

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Counsel Culture Podcast
Counsel Culture Podcast: May the Law be with You 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: May the Law be with You

The latest episode of the Counsel Culture: The Business of Law Podcast is now live. This week, to mark the arrival of car-sized extra-terrestrials, Host Droid M-3G0 is joined by Captains Michael “Skywalker” Evans and Ben “Kenobi” Girdlestone of the U.S.S Byfield for a voyage to a legal market far,…

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Counsel Culture Podcast
Counsel Culture Podcast: Diverse and inclusive on paper, but not in practice? 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: Diverse and inclusive on paper, but not in practice?

The latest episode of Counsel Culture: The Business of Law Podcast is now live! In this week’s episode, Meg is joined by special guest Elaine Banton, Barrister at 7BR, and Co-Chair of the Bar Council’s Equality, Diversity and Social Mobility Committee. We talk about barristers’ wellbeing, the barriers to career…

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Image of Meg Tillay, Byfield Account Manager
Byfield Bytes: Q&A with Senior Account Executive Meg Tillay 1800 1800 Byfield Marketing
  • Byfield Marketing

Byfield Bytes: Q&A with Senior Account Executive Meg Tillay

Meg – a former Law.com journalist who joined Byfield in 2022 – talks about the similarities and differences between journalism and PR and how she’s found it making the transition. Q: It has been six months since you joined Byfield –  how has it been? A: “It has been really…

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Counsel Culture Podcast
Counsel Culture Podcast: Time, Ladies and Gentleman 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: Time, Ladies and Gentleman

It’s here! The latest episode of Counsel Culture: The Business of Law Podcast has now been released. This week, Meg is joined once again by Ben Girdlestone, Joint Managing Director at Byfield, for another weekly roundup of news from the London legal market. We talk about law firm flotations, the…

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Counsel Culture Podcast
Counsel Culture Podcast: Seely, Neidle, and SLAPPs 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: Seely, Neidle, and SLAPPs

This Week’s episode of Counsel Culture: The Business of Law Podcast has arrived! This week, Meg is joined by Ben Girdlestone, Managing Director at Byfield, for your regular roundup of the top stories from the London legal market. We talk about the gamble of team hires, AML compliance, press access…

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Counsel Culture Podcast
Counsel Culture Podcast: Apiculture Club 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: Apiculture Club

Our weekly installment of the Counsel Culture Podcast has now been made live! In this week’s episode, Meg is joined by Byfield Managing Director Michael Evans to discuss rising PII costs for law firms, LDI lawsuits, and recent PEP findings from Legal Cheek’s Most List 2023. We also talk about the…

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Counsel Culture Podcast
Counsel Culture Podcast: When the Recession Bites 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: When the Recession Bites

Our latest installment of the Counsel Culture Podcast is now available to stream and download! In this week’s episode, Meg is joined by The Law Society Gazette Deputy News Editor John Hyde to discuss the effects of the recession on Big Law, including a downturn in M&A activity and potential…

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Counsel Culture Podcast
Counsel Culture Podcast: Practise What You Preach 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: Practise What You Preach

The Counsel Culture podcast makes a welcome return with our latest episode: Practice What You Preach. In this week’s episode, we are once again joined once again by Simon Slater, former CEO and non-executive board member of Cripps LLP, as well as Board Adviser at Byfield, with his forecasts for…

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No news isn’t always good news 1200 800 Byfield Marketing
  • Byfield Marketing

No news isn’t always good news

As Tuesday dawned this week, we both felt pretty excited as we officially began our new roles as joint managing directors of Byfield.  The team headed into the Christmas break with a mixture of tiredness and coughs and colds, but we had a real feeling that we had momentum behind…

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Counsel Culture Podcast
Counsel Culture Podcast: Moving on up (nothing can stop us?) 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: Moving on up (nothing can stop us?)

Our latest instalment of the Counsel Culture: The Business of law podcast has now been released! In this week’s episode Meg is joined by special guest Luke Tucker Harrison, co-founder of insolvency and disputes specialists Keidan Harrison LLP, for your weekly digest and analysis of the top stories from the…

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Getting the PR judgment right when calling-out bad corporate behaviour 1200 800 Byfield Marketing
  • Byfield Marketing

Getting the PR judgment right when calling-out bad corporate behaviour

FTSE 250 car dealership giant Inchcape sent out a resounding PR message around high standards of corporate behaviour last week when it made a public statement to the city revealing that its CFO, Gijsbert de Zoeten, had ‘voluntarily’ resigned and would be standing down from the board with immediate effect.…

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Counsel Culture Podcast
Counsel Culture Podcast: Year’s End – 02.12.22 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: Year’s End – 02.12.22

As another working week draws to a close, another instalment of the Counsel Culture podcast is released to ensure an easy transition in to the weekend. In this week’s podcast we take a hiatus from our usual weekly digests to look back at 2022 with Simon Slater, former CEO and…

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Counsel Culture Podcast
Counsel Culture Podcast: Miami Advice – 25.11.22 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: Miami Advice – 25.11.22

The latest episode of the Counsel Culture: Business of Law podcast is now live! In this week’s episode Meg Tillay is joined by Michael Evans and podcast first-timer Gus Sellitto to look at the top takeaways from the IBA Conference in Miami. Crockett and Tubbs talk us through the reputational…

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Three big reputational risks for managing partners to consider in 2023 1200 800 Byfield Marketing
  • Byfield Marketing

Three big reputational risks for managing partners to consider in 2023

Our recent survey of managing partners tried tease out not just which business issues they see as most challenging, but which of those also come with the greatest reputational risks. Unsurprisingly, issues around managing costs and talent in a period of high inflation scored highly, along with evergreen issues of…

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Counsel Culture Podcast
Counsel Culture Podcast: Markets Don’t Lie – 18.11.22 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: Markets Don’t Lie – 18.11.22

They’ll always hit you and hurt you, defend and attack! Ahead of the World Cup, Ben Girdlestone and Meg Tillay declare their footballing allegiances, and spend just a bit of time discussing this week’s top stories in the UK legal Market in our latest episode of Counsel Culture. We talk…

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Counsel Culture Podcast
Counsel Culture Podcast: Pro Bono Week (W/ Fred Banning) – 11.11.22 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: Pro Bono Week (W/ Fred Banning) – 11.11.22

The latest episode of Counsel Culture: The Business of Law is now live! For Pro Bono Week we are joined by Fred Banning, formerly of Pinsent Masons and the Founder of Fifth Day, a non-profit organisation founded to provide access to pro bono opportunities business professionals within law firms. We discuss the…

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SRA- Sexual Misconduct Guidance: A Discussion with Andrew Pavlovic 1200 800 Byfield Marketing
  • Byfield Marketing

SRA- Sexual Misconduct Guidance: A Discussion with Andrew Pavlovic

Earlier this Autumn, the Solicitor’s Regulatory Authority (SRA) published a new set of guidance regarding sexual misconduct. This came as the SRA revealed it has faced a huge rise in reports of sexual harassment or misconduct, with 251 reports in the last five years, compared to only 30 in the…

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Counsel Culture Podcast
Counsel Culture Podcast: Magic Tricks 07.11.22 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: Magic Tricks 07.11.22

Although a little later than initially planned, the fourth episode of Counsel Culture: The Business of Law has now been released. In this week’s episode Former legal Journalist, Meg Tillay, is joined by Ben Girdlestone for your weekly digest of the top business of law stories from the London legal…

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Conflicting Ethics in Corporate Relations: The Next Reputational ESG Challenge 1200 674 Byfield Marketing
  • Byfield Marketing

Conflicting Ethics in Corporate Relations: The Next Reputational ESG Challenge

Traditionally, businesses have tried to maintain a degree of separation from politics and social issues – take a side and you might risk alienating important internal and external stakeholders. However, a new era of ‘stakeholder activism’ has shaken this up. No doubt ‘ESG’ has become the buzz word (or acronym)…

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Counsel Culture Podcast
Counsel Culture Podcast: What are Managing Partners Afraid of? 31.10.22 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: What are Managing Partners Afraid of? 31.10.22

A special Halloween edition of the Counsel Culture podcast has now been made live! In this bonus episode, Meg Tillay is joined by Ben Girdlestone to talk about what really spooks managing partners of big law firms – including the war for talent, client fees, and cyber-vampires. The podcast is…

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Counsel Culture Podcast
Counsel Culture Podcast: It’s Just Not Cricket 28.10.22 2560 1707 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast: It’s Just Not Cricket 28.10.22

The second instalment of our brand new podcast “Counsel Culture: The Business of Law Podcast” where we explore the week’s most interesting and talked-about stories in the London Legal Market has just landed. This week, Former legal Journalist, Meg Tillay, is joined by Michael Evans for your daily digest of…

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Don’t do it like the Tories: how to avoid humiliation and chaos when changing leadership 1200 800 Byfield Marketing
  • Byfield Marketing

Don’t do it like the Tories: how to avoid humiliation and chaos when changing leadership

One of the best things about having a parent living in the South of France is my regular end of October trip, during which the weather is almost guaranteed to be warm and sunny.  This year has been no different and yet I’ve spent less time outside enjoying the barmy…

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Counsel Culture Podcast- Episode 1: Con Air 21.10.22 1200 630 Byfield Marketing
  • Byfield Marketing

Counsel Culture Podcast- Episode 1: Con Air 21.10.22

Byfield is delighted to launch our brand new podcast “Counsel Culture: The Business of Law Podcast“ where we sit down with a guest and explore the week’s most interesting and talked-about stories in the London legal market. This week, former legal journalist Meg Tillay is joined by Michael Evans to…

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What’s Keeping Managing Partners Up at Night 1707 2560 Tabitha Steemson
  • Tabitha Steemson

What’s Keeping Managing Partners Up at Night

The very nature of law is that it touches on every part of society. There’s no better demonstration of this that looking at the recently published articles by legal correspondents at our national newspapers. From the war in Ukraine to social media, these journalists are writing on every big issue…

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Even Punks Need PR: Rebuilding Reputation after Crisis 1200 1600 Tom Ziprin
  • Tom Ziprin

Even Punks Need PR: Rebuilding Reputation after Crisis

Building a good reputation from scratch is hard. Any episode of Dragon’s Den will illustrate how identifying and publicizing a USP to the correct audience is a challenge. What’s much harder is rebuilding a tarnished reputation. Celebrating 15 years in business, Brewdog have grown their brand on provocative marketing driven…

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How a digital revolution has shaped the world of PR 1600 1066 Byfield Marketing
  • Byfield Marketing

How a digital revolution has shaped the world of PR

As digital tools have become more embedded and accessible in our society over the last few decades, the percentage of firms using these tools, in conjunction with their marketing strategies, has also increased. The reason for their increasing popularity is down to the wide scope of benefits that they can…

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Corporate Comms: Keeping in front of the downturn 2560 1922 Ben Girdlestone
  • Ben Girdlestone

Corporate Comms: Keeping in front of the downturn

I was fortunate enough to recently enjoy two weeks’ holiday and equally lucky to visit the West Coast of the US, which is home to my extended family.  While endeavouring to switch off from work, the break did give me some time to reflect on the fact that, barring an…

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Reputation Management in Distressed Asset Situations: Complex but Vital 2560 1700 Michael Evans
  • Michael Evans

Reputation Management in Distressed Asset Situations: Complex but Vital

There is no doubt the UK is heading into a significant recession. This will mean a large increase in businesses and households in financial distress. This is already visible in data, such as the latest Begbies Traynor red flag report, showing 37% more businesses are in critical financial distress compared…

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How has litigation PR evolved over the last 15 years? 2560 1707 Gus Sellitto
  • Gus Sellitto

How has litigation PR evolved over the last 15 years?

Gus: The media has taken an increasing interest in high-profile disputes over this time. It used to be back in the day that Court reporters would attend court and you would read about developments in the morning papers. That is still the case, but the news cycle has changed dramatically…

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Plus ça change, plus c’est la même chose 2560 1707 Michael Evans
  • Michael Evans

Plus ça change, plus c’est la même chose

Since the inception of Byfield 15 years ago, a lot has changed within the legal industry. This includes the nature of the crises lawyers and firms face. Conduct and culture for example would have featured on the list of possible crises in 2007 for example, but not to the same…

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Quickfire Conversation: A bitesize overview of the evolution of legal communications 2560 1693 Ben Girdlestone
  • Ben Girdlestone

Quickfire Conversation: A bitesize overview of the evolution of legal communications

As we continue Byfield’s 15th anniversary celebrations, Director Ben Girdlestone and Associate Director Beth Durkin reflect on how corporate communications has evolved in the legal sector over that time. (Two minute read.)   Ben: My first job in the sector was at a silver circle firm and I have a…

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A Big Bang for Byfield as we celebrate 15 years! 2560 1920 Byfield Marketing
  • Byfield Marketing

A Big Bang for Byfield as we celebrate 15 years!

2007 heralded a ‘Big Bang’ for legal services with the advent of the Legal Services Act which promised to revolutionise the profession by opening it up to external investment and competition.  I had my own mini Big Bang in May the same year when I cofounded Byfield Consultancy with Richard…

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What a Twitter World Cup of Law Firms Taught Me About Influence 2560 1707 Tabitha Steemson
  • Tabitha Steemson

What a Twitter World Cup of Law Firms Taught Me About Influence

Let me tell you a story. Cast your mind back to the first lockdown in spring 2020. Everything was a bit grim, weird and scary, most shops and schools closed, and no vaccines yet in sight. I was going slightly mad with three kids at home, a constantly overloaded WiFi…

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Reflection on a Week in New York 1024 768 Tabitha Steemson
  • Tabitha Steemson

Reflection on a Week in New York

Some of you may have noted from my earlier blog that I was in New York last week.  I’ve worked with American clients and colleagues throughout most of my career and I’m also half American myself – but, despite all that, I learnt a lot about the legal sector in…

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A Little Bite of the Big Apple 1024 574 Ben Girdlestone
  • Ben Girdlestone

A Little Bite of the Big Apple

I’m lucky enough to be in New York this week meeting our US clients, PR agencies and some of the other firms we know.  Jet lag is a funny thing but New York feels a bit different somehow.  It’s definitely quieter, with less people around and I’ll be interested to…

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Is Social Media The Changing Face of the Grassroots Protest? 1708 1273 Hattie Lunt
  • Hattie Lunt

Is Social Media The Changing Face of the Grassroots Protest?

In recent years, we have seen a drastic change in the way social media is used, targeted, and consumed. Users of all ages are becoming involved in online demonstrations and petitions across the globe, elevating grassroots protests into an online format. Previously, political movements relied on tangible materials, such as…

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IWD
International Women’s Day– An Opportunity to Reflect 1200 628 Katherine Walkling
  • Katherine Walkling

International Women’s Day– An Opportunity to Reflect

International Women’s Day is this week. Here are our tips on how firms can prepare, avoid a PR blunder on the day, and what Byfield does to support gender equality. Internal Comms/Operations: This week, it would be prudent for business development and marketing teams to assess how they are preparing…

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New Money Will Up the Stakes for Law Firm Communications 1707 2560 Ben Girdlestone
  • Ben Girdlestone

New Money Will Up the Stakes for Law Firm Communications

In September last year, the partners at Mishcon de Reya  voted to float  the firm on the London Stock Exchange – one of the most significant pieces of news in the legal sector for many years.  Mishcon is a major legal brand with a profile that will make it the…

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Finding the right line: litigation PR in an evolving ecosystem
Why Litigators Need to Be Talking About Litigation PR 1684 2388 Gus Sellitto
  • Gus Sellitto

Why Litigators Need to Be Talking About Litigation PR

Our new research on litigation PR launched last week reveals some interesting reasons as to why litigation PR is a useful tool in the overall litigation armoury.  Comments range from “it’s a weapon that can be used both offensively and defensively…” to litigation PR being “a significant element of a…

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Bad Culture Set to Become a Regulatory as Well as a Reputational Issue for Firms in 2022 612 366 Michael Evans
  • Michael Evans

Bad Culture Set to Become a Regulatory as Well as a Reputational Issue for Firms in 2022

Conduct issues have been at the heart of the legal sector’s biggest reputational and regulatory issues in recent years. Everyone is familiar with a handful of #metoo incidents that went beyond the legal press to make national and international headlines. Over the same period another trend emerged, with the Solicitors…

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Why Poverty Needs to Move Closer the Top of Law Firms’ ESG Agendas 1280 720 Ben Girdlestone
  • Ben Girdlestone

Why Poverty Needs to Move Closer the Top of Law Firms’ ESG Agendas

As I did my usual Monday morning trawl of the business pages this morning I was struck by one story in particular.   A hard hitting report by the Social Market Foundation on poverty in London –  and the role of business in helping tackle it  – accused FTSE 100 companies…

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A New Year’s Resolution – Personal PR Perspectives 1600 1067 Katherine Walkling
  • Katherine Walkling

A New Year’s Resolution – Personal PR Perspectives

As we enter into a new year, many of us are thinking about what we learned last year and how to put it to good use in 2022 – we assess what has happened and what we have accomplished (or not accomplished….) in the past year, and what we want…

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Law Firm PR Challenges in 2022: It’s All About Your People 2560 1707 Liam McCafferty
  • Liam McCafferty

Law Firm PR Challenges in 2022: It’s All About Your People

The last year has seen no shortage of challenges for law firm leaders – forced to navigate a period of switching rapidly between actual certainty, apparent certainty and no certainty at all without warning. There is, however, one lesson from the previous year that certainly has stuck: namely that the…

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Law Firm Merger Communications: Walking a Tightrope Above a Minefield 2048 2560 Tsuey Shan Halford
  • Tsuey Shan Halford

Law Firm Merger Communications: Walking a Tightrope Above a Minefield

By Tsuey Shan Halford As merger discussions between Clyde & Co and BLM have kicked off a round of speculation about a new wave of consolidation in the legal sector in 2022, Byfield Associate Director Tsuey Shan Halford sets out the particular challenges of choreographing law firm M&A communications and…

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Why it’s Time to Talk About the Benefits of Neurodiversity in Law 2560 1445 Jonathan Harris
  • Jonathan Harris

Why it’s Time to Talk About the Benefits of Neurodiversity in Law

By Jonathan Harris Neurodiversity is a collective term for neurological conditions such as Autism, Dyspraxia, ADHD, Tourette’s, and mental health disorders. Only 3% of lawyers declared that they had a disability, compared to 13% of the general workforce of the UK. Research undertaken by the Law Society published in 2020…

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Judgment coverage: there’s no disputing the challenge
Judgment coverage: there’s no disputing the challenge 2560 1707 Ben Girdlestone
  • Ben Girdlestone

Judgment coverage: there’s no disputing the challenge

Earlier this month, The UK’s Supreme Court ruled in favour of Google in a landmark case. Richard Lloyd, a former director of Which?

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Glasgow Science Centre
COP26: Getting Your Voice Heard 2560 1828 Tabitha Steemson
  • Tabitha Steemson

COP26: Getting Your Voice Heard

by Tabitha Steemson As we reach the twelfth day of Cop26 in Glasgow, this morning saw a major breakthrough with the first draft of a climate change agreement being published.  With opinions on the outcomes of the conference appearing across the press and social media, it allows us to take…

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Byfield accelerates growth plans with appointment of Michael Evans
Byfield accelerates growth plans with appointment of Michael Evans 1600 550 byfield
  • byfield

Byfield accelerates growth plans with appointment of Michael Evans

Byfield, the Legal sector communications specialist, today announces the appointment of Director Michael Evans, former Europe, Middle East & Africa communications head at Baker McKenzie. This senior appointment is the latest development in  a period of sustained growth for the agency and closely follows the arrival of former Slaughter and…

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Legal Tech: time to reshape the narrative
Legal Tech: time to reshape the narrative 2560 1709 Ben Girdlestone
  • Ben Girdlestone

Legal Tech: time to reshape the narrative

Last week’s successful Legal Geek conference drew many people’s focus again to Legal Tech.  It followed the IPOs in the summer of LegalZoom and Intapp, which confirmed that legal tech is coming of age, five years after the initial burst of start ups, which feels like a lifetime ago now.…

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Being the Subject of an Investigation 2560 1709 Gus Sellitto
  • Gus Sellitto

Being the Subject of an Investigation

https://youtu.be/Q0JzI_BUWTU In a virtual conference jointly hosted by 11KBW Chambers and CM Murray, Byfield’s MD Gus Sellitto joined a group of industry leading panellists (including Elizabeth Prochaska of 11KBW, Merill April of CM Murray, and Dr. Filippo Passetti of Cognacity) to discuss the issues that arise for people who are…

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Why content will be key to winning work and retaining talent in 2022
Why Content Will Be Key to Winning Work and Retaining Talent in 2022 2560 1707 Ben Girdlestone
  • Ben Girdlestone

Why Content Will Be Key to Winning Work and Retaining Talent in 2022

Why content will be key to winning work and retaining talent in 2022 Leading law firms have performed well financially during the pandemic – often with double-digit top and bottom line growth. Home working has been good for productivity, while the pandemic has reduced competitive and pricing pressures. Clients have…

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Surveying the Scene
Surveying the Scene 2560 1709 Ben Girdlestone
  • Ben Girdlestone

Surveying the Scene

Central London certainly felt busier last week, the queues for coffee and sandwiches in Pret and M&S were longer and the tube on my commute was standing room only. However, against that seemingly positive backdrop, last week would have been a challenging one for all those working in communications at…

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When your clients pose a reputational risk
When Your Clients Pose a Reputational Risk 2560 1709 Gus Sellitto
  • Gus Sellitto

When Your Clients Pose a Reputational Risk

Law firms are under scrutiny for the clients they choose to act for and this pressure is only going to intensify. More scrutiny inevitably leads to greater risk that firms – by acting for clients perceived to be disreputable – will damage their own reputations. This is all set against…

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Moving On Up
Moving On Up 2560 1709 Gus Sellitto
  • Gus Sellitto

Moving On Up

“The most important step a person [sic: man] can take. It’s not the first one, is it? It’s the next one. Always the next step” Science fiction author Brandon Sanderson isn’t the first name which comes to mind in respect of corporate strategy, but he perfectly articulates an historic moment…

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Following the Party Line
Following the Party line 2560 1709 Ben Girdlestone
  • Ben Girdlestone

Following the Party line

As debate intensifies around mandated vaccines for employees, Byfield Director Ben Girdlestone considers how firms are tackling communication challenges around the return to work, particularly in respect to following government guidance. Early September certainly has the feel of Back to School about it, as it does every year.  This year…

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Oatly Vs Glebe Farm Food – Picking your Battles
Oatly Vs Glebe Farm Food – Picking your Battles 2560 1709 Michael Evans
  • Michael Evans

Oatly Vs Glebe Farm Food – Picking your Battles

This morning, the news broke that a family-run farm has won its legal battle against Oatly, the multimillion-pound producers of plant-based milk, after they were accused of trademark infringement. Oatly brought legal action against Glebe Farm Foods, saying their product PureOaty took “unfair advantage” of their own product. However, a…

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Green Practise
Green and Pleasant Law; How UK Law Firms Can Embrace Green Practise 1600 550 Michael Evans
  • Michael Evans

Green and Pleasant Law; How UK Law Firms Can Embrace Green Practise

As floods devastate Asia and Europe, and the US suffers oppressive heatwaves, Byfield’s Senior Content Executive Tobias Sansome asks the question: what can legal firms do in the fight against climate change?   “The more things change, the more they stay the same” In the last decade the climate ‘debate’…

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Think Before You Post
Knowing is Half the Battle; Why it’s Important to #ThinkBeforeYouPost 2560 1440 Tobias Sansome
  • Tobias Sansome

Knowing is Half the Battle; Why it’s Important to #ThinkBeforeYouPost

The Office of the Attorney General has this week launched a campaign to educate the public on the risks of social media posts about ongoing trials. To find out why this is needed, Senior Content Executive Tobias Sansome investigates the risks to our judicial system, and the AG’s plans to…

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Thinking About Thought Leadership
Thinking about Thought Leadership  2560 1707 Jessica Hancock
  • Jessica Hancock

Thinking about Thought Leadership 

As thought leadership content becomes increasingly commonplace within communications strategies, Byfield’s Account Executive Jess Hancock considers what questions PRs must ask themselves to ensure their piece is effective. In the last decade, the extent to which firms have become invested in thought leadership as a demonstration of the depth of their expertise has become increasingly apparent. We have…

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Byfield Appoints New Director – Ben Girdlestone Joins From Slaughter and May 800 418 byfield
  • byfield

Byfield Appoints New Director – Ben Girdlestone Joins From Slaughter and May

Legal sector communications specialist, Byfield, today announces the appointment of Ben Girdlestone who joins the consultancy as a director from Slaughter and May. This is a key senior appointment, as Ben will help to further enhance Byfield’s profile for providing reputation counsel to support the brand building and business development…

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Chambers Litigation Ranking
Byfield Ranked by Chambers For Litigation Support 1417 1077 byfield
  • byfield

Byfield Ranked by Chambers For Litigation Support

We are pleased to announce that Byfield has been recognised by Chambers and Partners for Litigation Support in its 2021 ranking. Byfield has been recognised in Band 3 of the guide for its “unique ability to sense the pulse of a dispute and manage a PR strategy in a way…

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Winning the Battle but Losing the War; The Unseen Reputational Risk of Defending US-Style Class Actions 2310 1534 Liam McCafferty
  • Liam McCafferty

Winning the Battle but Losing the War; The Unseen Reputational Risk of Defending US-Style Class Actions

A landmark case which could reshape the civil claims market in the UK is awaiting judgment in the Supreme Court. The case may lead to an increase in ‘opt-out’ style litigation, which presents reputational risks, write Liam McCafferty and Dina Hudson of Byfield.   Lloyd (Respondent) v Google LLC (Appellant)…

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Byfield Welcomes Gericó Associates to Mirovia 2560 1709 byfield
  • byfield

Byfield Welcomes Gericó Associates to Mirovia

We are delighted to welcome Gericó Associates to Mirovia – the first dedicated international alliance for legal sector communications. Gericó Associates is the first firm from Spain to join the alliance, and through Gericó, Muro & Asociados, has also expanded Mirovia’s reach to include audiences in Latin America.  Founded in…

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Space Law
Space; the Final (Legal) Frontier 2560 1709 Michael Evans
  • Michael Evans

Space; the Final (Legal) Frontier

As commercial interest sparks a ‘Second Space Race’, our Senior Content Executive Tobias Sansome looks at the pre-existing legislation on space, and questions whether it is fit for purpose in today’s age.  “One Small Step For Man” Looking back at the 4,000 years of written law, it is hard to…

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Gus Sellitto Quoted in The Global Legal Post 944 541 Gus Sellitto
  • Gus Sellitto

Gus Sellitto Quoted in The Global Legal Post

Byfield Managing Director Gus Sellitto has been quoted in The Global Legal Post on the news that chambers set 36 Group has urged its tenants to exercise the ‘greatest caution’ when commenting on social media about the sanctions imposed by China against Essex Court Chambers. Gus commented: “This is a…

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Byfield Consultancy
The Future of Sexual Misconduct Cases Before the SRA and SDT 2560 1709 Bethaney Durkin
  • Bethaney Durkin

The Future of Sexual Misconduct Cases Before the SRA and SDT

Following the news that the SRA has 140 complaints under current investigation, our Account Director Bethaney Durkin examines the SRA’s efforts to enforce justice and equality in the workplace, in the wake of a recent chastening High Court judgment against the SDT. The Solicitors Regulation Authority (SRA) confirmed last month…

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“Love all, Trust Few, Do Wrong to None”; The Fall and Rise of the European Super League 2560 1709 Liam McCafferty
  • Liam McCafferty

“Love all, Trust Few, Do Wrong to None”; The Fall and Rise of the European Super League

As the dust from the European Super League debacle settles, our Account Manager Liam McCafferty takes a look at the missteps the clubs made along the way, and the events that turned public perception against the Big Six’s coup d’etat. The launch of the European Super League may go down…

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Building Foundations: A Short Guide to a Career in Legal PR 2560 1707 Tsuey Shan Halford
  • Tsuey Shan Halford

Building Foundations: A Short Guide to a Career in Legal PR

When you’re in the thick of it, and you can’t see the wood for the trees, do you sometimes think back to the start of your career and wonder how it all began? Some of you may have charted out your careers from the get-go but like many of my…

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Reputation Counsel; it’s what we do 2508 2560 Gus Sellitto
  • Gus Sellitto

Reputation Counsel; it’s what we do

Byfield is pleased to announce the launch of our new website, and the next evolution of our brand identity: establishing our position as a leading consultancy providing reputation counsel to the legal sector and its clients.  Reputation Counsel Just as law firms provide counsel to their clients on legal issues,…

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Mind the Gap – Are London’s Legal Firms Finally Closing the Tech Gap? 2560 1709 byfield
  • byfield

Mind the Gap – Are London’s Legal Firms Finally Closing the Tech Gap?

Theresa Yurkewich Hoffman, Senior Policy and Innovation Advisor at the City of London Corporation, gives her thoughts on legal-tech gap, the ‘tech gap’, and what’s being done to address it. The legal sector has often been described as lagging behind the rest of the services in its adoption of new technologies…

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A Brief History of Litigation PR 2560 1709 Eugenia Verenko
  • Eugenia Verenko

A Brief History of Litigation PR

The origins of Litigation PR may not be common knowledge amongst those outside the industry, but – according to Eugenia Verenko, Senior Consultant at Byfield – for those in the know the birth of Litigation PR represents a vital turning point, and teaches an important lesson, even today. Over the…

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The Dividing Line: Social Media, Employee Policies and Reputation Management 1280 905 Michael Evans
  • Michael Evans

The Dividing Line: Social Media, Employee Policies and Reputation Management

As reputation management and public persona become increasingly tied to social media presence, many are beginning to consider implementing a company-wide social media policy. We reached out to our readers to ask if their firms have a social media policy in place. We recently hosted a survey on our LinkedIn…

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The Sleeping Giant – Wikipedia 2560 1709 Michael Evans
  • Michael Evans

The Sleeping Giant – Wikipedia

The media is glutted with cautionary tales of firms that have dabbled in the ethically dubious waters of Wikipedia edits. Wikipedia has previously expressed dissatisfaction with the use of the platform by PR agencies to promote clients, and has gone as far as to produce guidelines for both contributors and…

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Bears Fighting Alligators: How to Pick Your Social Media Battlefield 2560 1437 Michael Evans
  • Michael Evans

Bears Fighting Alligators: How to Pick Your Social Media Battlefield

James L Barksdale, a pioneering executive – and endless source of aphorisms – who operated during the late 90s digital boom, famously quipped that “in a fight between a bear and an alligator, it is the terrain which determine who wins”. Whilst initially meant as a warning for firms to carefully…

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’Tips and Tricks’ – A Junior PR’s Guide to the Basics of Pitching 2560 1709 Tayla Murphy
  • Tayla Murphy

’Tips and Tricks’ – A Junior PR’s Guide to the Basics of Pitching

Pitching to journalists can be a daunting undertaking for even the most experienced PRs, let alone those new to the trade, but learning to sell into the media is perhaps the single most important tick box for any PR consultant.

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We Are Going to Need a Bigger Boat: Scenario Planning and Assessing Reputational Risk 2560 1919 Liam McCafferty
  • Liam McCafferty

We Are Going to Need a Bigger Boat: Scenario Planning and Assessing Reputational Risk

In my previous blog, I explained how to anticipate risks to reputation as early and as comprehensively as possible by building the right capacities to become a reputation-conscious organisation. In this instalment, I look at how to analyse and assess the potential impact of reputational harm to your firm.  By…

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How to Avoid a Reputation Crisis When Presenting to Your Employees 2560 1707 Michael Evans
  • Michael Evans

How to Avoid a Reputation Crisis When Presenting to Your Employees

In the light of recent allegations against KPMG’s Bill Michael, Account Executive Dina Hudson breaks down the value of authenticity, vs the need for tact. KPMG’s Bill Michael threw himself and his firm into the spotlight when he ordered his staff to “stop moaning”, and “stop playing the victim card”  during a townhall…

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Exclusivity vs. Utility: The Argument Around Clubhouse 2560 1920 Michael Evans
  • Michael Evans

Exclusivity vs. Utility: The Argument Around Clubhouse

Have you begun to think about how you’d integrate Clubhouse into your #communications strategy? Yes                                    11% No                                …

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Aberrance, Blunders and Catface: The ABC’s of Zoom Errors 2560 1707 Michael Evans
  • Michael Evans

Aberrance, Blunders and Catface: The ABC’s of Zoom Errors

In an interconnected world, we need to be sure we don’t share… too much. Silence falls in the zoom-call, jerking you back from your daydream. Sweat beads on your palms as you feel the sudden tenseness, hear the subsequent dry cough. Your eyes dart to the bottom of the screen;…

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Priority Channels: Making the Most of Media 2560 1707 Michael Evans
  • Michael Evans

Priority Channels: Making the Most of Media

Byfield’s survey shows social media may rule the roost, but content is her consort. One of our recent polls asked our clients which communication channel was their firm’s priority for 2021; and the results have stated conclusively that Social Media (59%) is the most important form of communication, by a…

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The litigation centre of a decentralised world
The litigation centre of a decentralised world 1457 806 byfield
  • byfield

The litigation centre of a decentralised world

Byfield Senior Content Executive Tobias Sansome has written for London International Disputes Week on how London has sustained its title as the centre for disputes resolution in a decentralised world.

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Does reputation risk mean calling time on law firm drinking? 2048 1134 byfield
  • byfield

Does reputation risk mean calling time on law firm drinking?

Byfield Managing Director Gus Sellitto has written for fivehundred magazine on whether it is time for law firms to sober up, after a number of high-profile investigations linked to excessive drinking. “In my experience, there has never such an acute awareness among law firms of the reputational damage they and…

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Between a rock and a soft place – leadership in a crisis
Between a rock and a soft place – leadership in a crisis 1600 1200 Tsuey Shan Halford
  • Tsuey Shan Halford

Between a rock and a soft place – leadership in a crisis

The coronavirus pandemic has been a test of character and determination for millions, and within the context of business, it has been the ultimate test of leadership.

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Divining Dreams, Navigating Nightmares: Building Capacities for Predicting Reputational Risk
Divining Dreams, Navigating Nightmares: Building Capacities for Predicting Reputational Risk 1600 1200 Liam McCafferty
  • Liam McCafferty

Divining Dreams, Navigating Nightmares: Building Capacities for Predicting Reputational Risk

Just as history is oft said to repeat itself; there is rarely a crisis without precedent. For each and every conceivable event, there is likely someone, somewhere, who has experienced it.

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Byfield MD Gus Sellitto writes for The Times 1020 1164 Gus Sellitto
  • Gus Sellitto

Byfield MD Gus Sellitto writes for The Times

Byfield Consultancy managing director Gus Sellitto, has appeared in today’s edition of The Times discussing Sir Philip Green’s battle to save his reputation. The article analyses how the former BHS boss may have inadvertently damaged his reputation in his attempt to suppress the allegations. To read the full article please click…

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Byfield MD Gus Sellitto Writes For fivehundred 1618 1142 Gus Sellitto
  • Gus Sellitto

Byfield MD Gus Sellitto Writes For fivehundred

Byfield Consultancy managing director Gus Sellitto has appeared in fivehundred, discussing the PR response to #MeToo and law firm reputations. The read the full article, please click here. This article originally appeared in fivehundred   

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Gus Sellitto in PR in Lockdown Podcast 2560 1298 Gus Sellitto
  • Gus Sellitto

Gus Sellitto in PR in Lockdown Podcast

Listen to the Lockdown Podcast

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zoom meeting
The Importance of a Litigation PR Strategy 1600 1200 Michael Evans
  • Michael Evans

The Importance of a Litigation PR Strategy

Earlier this month, Byfield Consultancy and Commwiser held a virtual roundtable focused on litigation in India.

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Buzz feed News
The Media Has Evolved 1600 1200 Eugenia Verenko
  • Eugenia Verenko

The Media Has Evolved

The way in which media have covered scandals in the world of business and finance has changed dramatically in the last few years.

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Why Lawyers Should Become LinkedIn Leaders
Why Lawyers Should Become LinkedIn Leaders 1600 1200 Erika McKeever
  • Erika McKeever

Why Lawyers Should Become LinkedIn Leaders

LinkedIn is one of the most leveraged digital platforms for growing a business. The professional network is accessed by more than 300 million active users, with nearly 40% accessing it daily.

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Savvy Banking and Finance Legal Commentators Get It Right
How Savvy Banking and Finance Legal Commentators Get It Right 1800 1200 Eugenia Verenko
  • Eugenia Verenko

How Savvy Banking and Finance Legal Commentators Get It Right

If savvy banking and finance legal commentators were to name the most important thing for when they talk or write for the media, what would that be?

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Five Internal Communications Tips
Five Internal Communications Tips for Law Firms in Our New World 1800 1200 byfield
  • byfield

Five Internal Communications Tips for Law Firms in Our New World

In our most recent insight report, Six Things Keeping Managing Partners Awake at Night, the top-cited risks on managing partners’ minds as a result of COVID-19 can be broken down.

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WFH – How Law Firm Leaders Can Sustain Culture
WFH – How Law Firm Leaders Can Sustain Culture 1600 1200 Gus Sellitto
  • Gus Sellitto

WFH – How Law Firm Leaders Can Sustain Culture

Recent roundtable discussions with the leaders of major law firms have been candid and stimulating in equal measure.

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Gus Sellitto
‘The Six Things Keeping Managing Partners Awake at Night’ Covered by Global Legal Post 1600 1200 Gus Sellitto
  • Gus Sellitto

‘The Six Things Keeping Managing Partners Awake at Night’ Covered by Global Legal Post

Byfield’s new report ‘The Six Things Keeping Managing Partners Awake at Night’ has been covered in Global Legal Post.

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Differentiating Reputational Risk in the New Normal
Differentiating Reputational Risk in the New Normal 1600 1200 Liam McCafferty
  • Liam McCafferty

Differentiating Reputational Risk in the New Normal

The pandemic has tossed aside many of the assumptions of the past as we move towards what has been tentatively dubbed the ‘new normal’.

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6 Things Keeping Law Firm Leaders Up at Night in the New Normal
6 Things Keeping Law Firm Leaders Up at Night in the New Normal 1800 1200 Gus Sellitto
  • Gus Sellitto

6 Things Keeping Law Firm Leaders Up at Night in the New Normal

Law firm leaders are facing staggering challenges against a backdrop of increasing uncertainty.

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Guest Blog: A Week in the Life of a Virtual Intern
Guest Blog: A Week in the Life of a Virtual Intern 1800 1200 Tayla Murphy
  • Tayla Murphy

Guest Blog: A Week in the Life of a Virtual Intern

This guest blog was written by Kanika Supeyia.

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The Six Things Keeping Managing Partners Awake at Night 1034 668 byfield
  • byfield

The Six Things Keeping Managing Partners Awake at Night

Law firm leaders facing seismic challenges in how they run and lead their businesses against a backdrop of increasing uncertainty.

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Building Trust at a Distance 1800 1200 Tsuey Shan Halford
  • Tsuey Shan Halford

Building Trust at a Distance

Trust is hard to define, but we all know when it’s lost. It’s an intangible force that holds our worlds together.

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sorry we're closed
Covid-19, and 3 Lessons for Law Firm Leaders 1600 1064 Gus Sellitto
  • Gus Sellitto

Covid-19, and 3 Lessons for Law Firm Leaders

The Key to Emerging from Lockdown with Reputation Intact

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Finding the Balance Between Global and Local: The Communications Challenge
Finding the Balance Between Global and Local: The Communications Challenge 1633 1084 Bethaney Durkin
  • Bethaney Durkin

Finding the Balance Between Global and Local: The Communications Challenge

It is at risk of becoming a cliché, but it remains true to say that global organisations have in recent times faced a number of unprecedented challenges to their operations

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What is good PR in the time of COVID-19
What is good PR in the time of COVID-19? 1600 990 byfield
  • byfield

What is good PR in the time of COVID-19?

The COVID-19 pandemic has posited an unprecedented challenge to the communications industry.

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Events in the Age of COVID
Guest Blog: Events in the Age of COVID 1632 1225 byfield
  • byfield

Guest Blog: Events in the Age of COVID

This guest blog is written by full-service events and experiential agency, Ann Squared.

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Litigation PR Report
Litigation PR Report 1600 895 Gus Sellitto
  • Gus Sellitto

Litigation PR Report
empty-london-underground
Guest Blog: Thought Leadership in the Age of COVID-19 1600 900 byfield
  • byfield

Guest Blog: Thought Leadership in the Age of COVID-19

This article has been written by Connor Sharp from Censuswide.

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Guest Blog: How I Became Used to Remote Working - A Lawyer's Perspective
Guest Blog: How I Became Used to Remote Working – A Lawyer’s Perspective 1640 1091 byfield
  • byfield

Guest Blog: How I Became Used to Remote Working – A Lawyer’s Perspective

This guest post is written by Rex Glensy, Partner at Plonsker Law.

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Tips For Lawyers Working From Home
Guest Blog: Tips For Lawyers Working From Home 1500 995 byfield
  • byfield

Guest Blog: Tips For Lawyers Working From Home

This guest blog is written by LawCare.

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Why Internal Communications Are Key During a Crisis
Why Internal Communications Are Key During a Crisis 1920 1280 Bethaney Durkin
  • Bethaney Durkin

Why Internal Communications Are Key During a Crisis

It is at risk of becoming a cliché, but it remains true to say that global organisations have in recent times faced a number of unprecedented challenges to their operations

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Covid-19, and the Role of Technology in Business Continuation
Covid-19, and the Role of Technology in Business Continuation 1623 1123 Katherine Walkling
  • Katherine Walkling

Covid-19, and the Role of Technology in Business Continuation

This blog is written by Katherine Walking.

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Top Ten Tips to Ace a Live Broadcast Interview From Home
Top Ten Tips to Ace a Live Broadcast Interview From Home 1627 1084 Katherine Walkling
  • Katherine Walkling

Top Ten Tips to Ace a Live Broadcast Interview From Home

This blog is written by Katherine Walking.

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Crisis PR 101 for Law Firms
Crisis PR 101 for Law Firms 1920 1280 Jessica Hancock
  • Jessica Hancock

Crisis PR 101 for Law Firms
Reputation Management in the Legal Sector
Ebook: Reputation Management in the Legal Sector 2062 1346 Gus Sellitto
  • Gus Sellitto

Ebook: Reputation Management in the Legal Sector
PRCA Legal PR Guide
PRCA Legal PR Guide 900 500 byfield
  • byfield

PRCA Legal PR Guide

This guide provides you with crucial advice from legal journalists on what they’re looking for in a story.

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Risky Business – Taking the pulse on law firm reputation management 851 567 byfield
  • byfield

Risky Business – Taking the pulse on law firm reputation management

A survey of 50 in-house communications professionals at the top 100 UK law firms, and analyses their responses.

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From Recruitment to Robots: Growth Strategies for Law Firms
From Recruitment to Robots: Growth Strategies for Law Firms 2551 1417 byfield
  • byfield

From Recruitment to Robots: Growth Strategies for Law Firms

A study of approaches to reputation management in the legal sector.

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Opening up or shutting out?
Opening up or shutting out? 1356 990 byfield
  • byfield

Opening up or shutting out?

Social mobility in the legal profession – October 2015

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The Dating Game for Law Firms
The Dating Game for Law Firms 1810 1274 byfield
  • byfield

The Dating Game for Law Firms

The benefits and perils of walking down the aisle

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’The Law Says Tweet’Law firms and social media
The Law Says Tweet 1735 1043 byfield
  • byfield

The Law Says Tweet

Law firms and social media

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Safe from harm
Safe From Harm 1211 723 byfield
  • byfield

Safe From Harm

A report on allegations of child abuse in schools.

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ABSolutely Fabulous
ABSolutely Fabulous 2400 1400 byfield
  • byfield

ABSolutely Fabulous

A study of Alternative Business Structures and their role in a changing legal market.

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Brave New World 800 356 byfield
  • byfield

Brave New World

The benefits and perils of walking down the aisle

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Cutting Through, Winning Big 852 328 byfield
  • byfield

Cutting Through, Winning Big

The benefits and perils of walking down the aisle

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Pro-Bono: Good Enough? 712 470 byfield
  • byfield

Pro-Bono: Good Enough?

The benefits and perils of walking down the aisle

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Direct Access to Barristers 824 310 byfield
  • byfield

Direct Access to Barristers

The benefits and perils of walking down the aisle

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Are Lawyers Early Adopters? 884 360 byfield
  • byfield

Are Lawyers Early Adopters?

The benefits and perils of walking down the aisle

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The New, New Thing 1182 586 byfield
  • byfield

The New, New Thing

The benefits and perils of walking down the aisle

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Unequal Before the Law? 766 442 byfield
  • byfield

Unequal Before the Law?

The benefits and perils of walking down the aisle

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The Big Bang Report 881 583 byfield
  • byfield

The Big Bang Report

The benefits and perils of walking down the aisle

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